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ICO Analysis: GoNetwork

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2017 was a banner year for cryptocurrencies, with hundreds of billions of dollars flowing into the market. Although the gains have been largely driven by speculation, consumers, businesses and investors are beginning to believe that decentralized payment systems are the wave of the future. While many cryptos have served as great stores of value, they offer limited utility from the perspective payments.

Slow transactions, a lack of fungibility and the ongoing scalability problem continue to impede on mainstream adoption of cryptocurrency. The GoNetwork project believes mobile technology is the key to unlocking widespread consumer adoption, and is developing a peer-to-peer network for Ethereum that can be accessed from your smart phone.  It aims to do this through the GoExchange, a decentralized e-commerce platform for the gaming industry.

GoNetwork is concentrating its efforts entirely on the Ethereum, which is currently the third largest cryptocurrency network in the world by market capitalization. It aims to introduce greater accessibility and interoperability to a blockchain that has served as a great system for ICOs, but less so for mass consumer adoption.

In this vein, GoNetwork has unique first-mover advantage. If it can pull off the project successfully, it will essentially become the first off-chain payment system for Ethereum.

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Token

GoNetwork is issuing an ERC-20 token that will be used to create and finalize contracts on the exchange, a process it calls state channels. Conceivably, the token will be used to power GoExchange, which is the first use case provided by the company. A state channel essentially allows two parties to transact with one another off-chain for as long as necessary until they are ready to settle. Once settlement terms have been agreed, they move back to the blockchain where verification and mining can be done quicker and more efficiently. Although state channels have been successfully deployed by Raiden Network, GoNetwork is attempting to bring a similar solution to the mobile arena.

Based on the use case, the GOT token will essentially fuel GoExchange, the decentralized mobile app marketplace to be used by gamers to purchase virtual goods. Users will have the opportunity to convert fiat money into GOT via the Integrated Payment Platform. They will also be able to purchase GOT through their Ethereum wallet.

The crowdraise itself will be used to generate funds for ongoing GoNetwork operations. Twenty-five percent of the tokens will be distributed to the team members, a figure that runs on the higher end of crowdraises we have reviewed in the past. Fifty percent of the tokens will be made available through the ICO.

Team

GoNetwork has assembled a highly reputable team, with CEO Rashid Khan emerging as one of Canada’s leading mobile app entrepreneurs. He founded Infinidy Corp, which is one of Canada’s leading game development firms. Over 15 million people have downloaded Infinidy’s games.

CTO Amit Shah is described as a “blockchain expert,” although the only evidence provided is a line about past experience with “several Ethereum based open source projects.” His core strengthens appear to be R&D, software and IOT.

COO Xun Cai also brings a strong entrepreneurial mindset, having co-founded Infinidy with Shah. Four other people make up the core team, including two former Google employees. GoNetwork has also recruited the services of five advisers to assist in product management and business development.

Although this is a star-studded lineup, there doesn’t appear to be a focus on blockchain technology. This is true both of the core team and the group of advisers. Laurent Bernardin is COO and Chief Scientist at Maplesoft, but there isn’t much information on his experience in blockchain technology.

Verdict

GoNetwork is converging on a highly lucrative industry that has the potential to grow significantly in the next three-to-five years. If history is any indication, the mobile app economy could easily reach the valuations GoNetwork has identified in its whitepaper. The challenge, however, is delivering on this extremely ambitious project. We foresee plenty of implementation risks that investors need to weigh before investing heavily into the project.

Risks

  • GoNetwork offers a large bounty program, which immediately ups the risk of a pump and dump after the token raise. Although this isn’t unique to this project, it is a widely observed phenomenon in the blockchain community. -0.5
  • GoNetwork is an ambitious project, but there are huge implementation issues, chief among them being the ability to disrupt the traditional payment and gaming industries. Even if the GoExchange pilot project succeeds, how will it go about accessing the app ecosystem present on the Android/Apple stores? -3
  • The project is being spearheaded by a strong team of technology and business professionals with ample experience in mobile app development. As far as the author can tell, the same level of comfort hasn’t been extended to the blockchain arena. Although this isn’t the end of the world, the team is proposing to scale the Ethereum platform. This is an absolutely enormous task that has already divided the blockchain community. GoNetwork may need to recruit extra fire power to make this happen. -3
  • The team has provided an ambitious roadmap for 2018. The problem is, GoNetwork has already pushed back the date of its ICO, and at the time of writing, has not provided a new one. Given the enormous work that lies ahead, the team may need to push out its timeline further (the existing whitepaper says the GoExchange open beta version will be launched in Q2). -2

Growth Opportunity

  • As we mentioned earlier, GoNetwork has first-mover advantage in becoming a viable off-chain network for ether payments. The GoExchange use case is a good example of how the project aims to achieve its goal. That GoExchange is a mobile-first platform also offers strong potential given the size and growth rate of the mobile app economy. As the whitepaper noted, mobile apps could generate $6.3 trillion in 2021. If anyone can capitalize on mobile gaming, its the brains behind Inffinidy. +5
  • State channel can and has reduced the cost of higher frequency workflows. The off-chain solution will help the project achieve one of its core missions of  building a cheap network for Ethereum. +3
  • Much of the whitepaper is essentially a use case of how the project will build a fast, cost-effective and scalable mobile network for Ethereum. That’s essentially GoExchange, which means that a similar model can be adopted elsewhere. So, while the project is highly ambitious, it has a clear focus. This also applies to GOT as well (in other words, you don’t have to worry about the token not having an actual use). +3.5
  • There’s a good possibility that the token distribution model will inflict many investors with the ‘fear of missing out’ mentality. There’s only 50 million tokens available, and with the hype the project is generating, could sellout fairly quickly. The ICO will probably succeed from a funding perspective. +3.5

Disposition

Implementation issues aside, GoNetwork is backed by a very talented team. We just wish there was more blockchain experience outlined in the whitepaper. The author is going to take a leap of faith and say there is blockchain experience somewhere on the team given that it won the ETHWaterloo Ethereum Hackathon, which is the largest of its kind anywhere in the world.

On the technical side, we also like the state channel solution, as this provides a tangible example of how the platform aims to reduce the cost of transactions. The size and growth rate of GoNetwork’s online community (Telegram, Twitter, etc.) also suggests this will be a successful ICO.

Against this backdrop, we have assigned the project a score of 6.5 out of 10.

Investment Details

Note: Investment details are subject to change as pre-ICO/ICO dates have not been set. 

  • Type: Crowdsale
  • Symbol: GOT
  • Platform: Ethereum
  • Pre-ICO Date: TBD
  • ICO Date: TBD
  • Available Tokens: 100,000,000
  • Payments Accepted: ETH, BTC
  • Jurisdictions Barred from Participating: United States, China, Singapore, Canada

Featured image courtesy of Shutterstock. 

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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4.5 stars on average, based on 453 rated postsSam Bourgi is Chief Editor to Hacked.com, where he specializes in cryptocurrency, economics and the broader financial markets. Sam has nearly eight years of progressive experience as an analyst, writer and financial market commentator where he has contributed to the world's foremost newscasts.




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ICO

ICO Analysis: AIRBLOC

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AIRBLOC is a platform for the analysis and trade of personal data, uniting buyers and companies wishing to obtain information about their customers.

As a decentralized platform for the exchange of personal data for both people and applications, AIRBLOC is planning to expand the data market to a level where individuals and small applications can participate, which will improve the quality and quantity of data transferred so that all market participants eventually benefit from this exchange.

Users will be able to monetize their own data, while monitoring and controlling transactions. Through the DAuth protocol on AIRBLOC, applications can receive permission from users and sell data on their behalf. In addition, advertisers can easily acquire and access a small amount of data and optimize their marketing campaigns using effective micro-targeting based on a high-quality and diverse set of user data.

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Data Providers are end users, and fully control the use and dissemination of data.

Gatekeepers are a network node; they keep the network from fraudulent activities by checking data and detecting user violations.

Data Collectors are applications that collect data and monetize them on behalf of users. They can collect indirect data using DAuth or collect direct data from users.

Data Refineries analyze data collected from Data Providers and processes them into user-level attributes. The processed data is then added to the user profile so that Data Consumers can filter them according to the specified attributes when creating a new segment.

Data Consumers are advertisers who purchase data for targeted ads using ABL tokens.

The protocol layers are described below:

  • Application Layer: Consists of third-party DApps that use Airbloc, including Airbloc Client, Airbloc DMP, and SDK.
  • API Layer: an interface provided for communication with Airbloc Network and third-party DApps.
  • Service Layer: Airbloc Contract, which includes all the functions of Airbloc Network.
  • Core Layer: This layer is based on the Ethereum platform. It uses the internal subchain network to verify the data and uses the interchain network to link the two block libraries.

The data in the AIRBLOC system go through the seven stages of data processing, involving all five types of stakeholders. User-created data is collected and stored after Gatekeeper checks them. The refinery will refine these data in commercially available Ad data and sell it to consumers.

AIRBLOC has many competitors, including Wibson, Datum, Bitsabout.me, Insights Network, Opiria, Metame and BitClave. However, the whitepaper explains how AIRBLOC differs from these companies.

Token

The total token supply is set at 400 million ABL. The tokens will be mined based on the annual inflation rate of 2.5% with the depreciation rate of -10.9%. The mined tokens will be stored on the AIR rewards pool. Such accumulated rewards will be given to Users and Gatekeepers as rewards. The block reward has a half-life of six years. As a result, more rewards will be given to early stage Network participants.

Nodes need ABL tokens in order to validate the date, and be rewarded in ABL as per usual POS

The token sale metrics are provided below:

In terms of token economics, AIRBLOC offers two types of tokens. One is the AIRBLOC (ABL), and the other is AIRBLOC Reward (AIR). ABL is a transferable ERC20 token and AIR is a non-transferrable token belonging to Users but can later be converted into ABL at a ratio of one-to-one.

While AIR cannot be transferred to others, it could be converted to ABL. However, it is impossible to convert ABL back to AIR.

The ABL token utility is spelled out below:

  • [DATA SOURCE] Data Providers who provide data will be rewarded with ABL tokens.
  • [DATA CLEANSING+VALIDATION] Data Validators are rewarded in ABL tokens for validating and cleansing data (removing unnecessary segments of the data) before the data is registered on-chain.
  • [STORAGE] Data Storage nodes are rewarded in ABL tokens for storing data.
  • [DATA REFINING] Data Refineries analyze data and refine them into insights.
  • [MARKETPLACE] Interactions and transactions on the AIRBLOC Data Marketplace would require the ABL token.

AIR is a reward token for Users that complete productive activities in AIRBLOC, such as:

  • Provide data or contribute to the data reliability mining process.
  • When Gatekeepers maintain AeroNetwork node.
  • Refiners process raw data into valuable data.

Inflation

Actually, I was bothered by the inflation concept, so I dug into inflation and AIR issuance.

inflation will work in two ways:

1) ABL mined by nodes through a POS which requires ABL and is set at 2.5% per annum with 10.9% decrease in yield.
2) Through conversion of AIR, which is also given to user as per their contribution and amount of AIR they have.

To get ABL tokens, you must:

  1. Buy at the exchange
  2. Receive reward from node
  3. Convert from AIR

In this sense, the procedure of AIR issuance is rather important. And for this AIRBLOC introduces a concept of AIR pool.

AIR pool will be a dynamic account, from which rewards will be given as per process described above. What is important is to understand how it is filled in the first place:

  • 10% of total supply of ABL goes to AIR pool to ensure liquidity.
  • It is filled with trading fees, data usage rights fees paid by refineries and penalties for misbehavior.

Thus we see that issue of AIR is an ongoing process. But in order to hinder potential price dumps by AIR holders, conversion of AIR to ABL per hour is limited to 0.1% of AIR generated by the network.

Team

 

Roi Nam is the CEO and co-founder. He also served as CEO of ab180 (parent company) for two years.  He was engaged in web development for 1.5 years, as well as CSO for 1 year.

Wonkyung Lyu is the Dev Team Lead and co-founder. He is also co-founder in ab180.

Hunjae Jung serves as the project’s Back-end Part Lead and co-founder  and was also part of the founding team at ab180. Naeun Kim, Design Team Leader, rounds out the founding team at AIRBLOC.

The broader team is filled with developers and business professionals that are associated with ab180.

The advisory team includes JH Kim, who is also part of the ICON Foundation. He has almost 20 years of experience in the field of security, has experience in developing patented applications, such as the FCI protocol, has the CISA qualification, and is currently the director of Theloop.

Jason Han, who serves General Director of Kakao Blockchain, is also on the advisory team. He has served co-chairman and technical director of FuturePlay Tech VC.

Serial entrepreneur  Sungjae Hwang is also an adviser to the project. He is a partner of Futureplay, the initial high-speed accelerator in South Korea and the CEO of FoundationX. Prior to these companies, he founded several start-ups. He worked as the chief product officer in Fluenty Inc. and AI chatbot startup, which was acquired by Samsung Electronics in 2017.

Louis Jinhwa Kim, who previously served as Director of the Tide Institute Institute of Finance and Delegate of the Republic of Korea to the United Nations Conference on Environment and Development (2012), is also on the team.

Partners include:

  • GS SHOP, a leading online retail platform in Korea.
  • Allbit, a new type of crypto exchange gateway. .
  • FoundationX, one of the growing funds and accelerators of venture capital in Korea.
  • VEAT, which is one of the leading law firms in Korea specializing in startup advisory services.
  • ORANGEFARM, which is focused on incubating promising startups in Korea. ab180, the parent company AIRBLOC, was incubated in ORANGEFARM as early as 2017.
  • SENTIENCE, one of the leading Korean research companies,.
  • Deblock, an accelerator in Korea which is jointly invested by ICON Foundation & Ad4th Insight, a specialized block-chain company.
  • Battle Entertainment, a leading comic platform in Korea, serving more than a million customers.
  • Humanscape, a the leading medical platform for customer relationship management in Korea, which helps hospitals monitor the condition of patients after surgery and provide follow-up services to patients.
  • Rainist, a leading Korean software company which provides recommendations for financial products based on lifestyle patterns.
  • Fysical, the world’s first full-fledged, fully functional, decentralized market for location data.
  • Indorse, a decentralized social network for professionals.

Verdict

A large team with extensive experience in the sector looks solid. The guys were able to attract consultants in areas where there are obvious gaps, as well as partners represented by ICON.

Risks

  • Based on token sale ROI statistic, marketplaces and advertising related projects do not have a good performance in the short term. -1
  • Customer attraction could face challenges. However, to offset this, the platform has developed a proprietary AirBloc Protocol SDK (software development kit) that has already been stress tested by 60 million devices in Korea. The SDK Protocol functions like a layer that can be easily implemented on top of apps, allowing acquisition of customers. -0.5
  • Platform implementation and scaling could face difficulties, as Ethereum is not suitable for this. Therefore, AIRBLOC uses the hybrid-chain architecture that uses Ethereum and ICON. Data validation and the process will be done through Aero Network, which will use ICON. Such a combination seems promising; however, without a working MVP (planned to be in Q3 2018) it is hard to judge on its performance. -1
  • There are ptential regulatory barriers in relation to private data protection laws, although the team looks prepared to handle it. -0.5
  • I do not like the fact that private sale participants get 45%, even though 30% of 45% will be locked for 3 months as their overall part in the token distribution is rather high. -2
  • The project involves a complex inflation model, which involves two tokens. -1

Growth Potential

  • Mother company ab108 is already successful in advertising market analysis in Korea. +2
  • Whitepaper and documentation are pretty good. +1
  • The team is above average with many strong developers. +2
  • A lot of strong partnerships like ICON and GS shop, Coinplug as well as several VCs. +2
  • Token metrics and distribution are in a good range with a hard cap of 20,000 ETH (around $12 million). +2
  • Strong token use case. +1
  • A good growth strategy for user attraction. +1
  • Hype is there (Telegram has 10,000+ members and lots of people are on the whitelist). +2

Disposition

This is definitely a project to look for. The team has all the necessary experience and knowledge for a successful execution. They leverage on their mother company ab108 and numerous partnerships. They have some obstacles in their way, but they have a clear plan how to overcome them. AIRBLOC receives 7 of 10.

Investment Details

  • Type: ERC20 – Utility
  • Symbol: ABL
  • Platform: Hybrid chain structure: Ethereum and ICON
  • Crowdsale: June
  • Minimum Investment: 0.2 ETH
  • Price: 1 ETH = 10,000 ABL
  • Hard Cap: 20,000 ETH
  • Payments Accepted: ETH
  • Restrictions Barred from Participating: USA and China

General details :

Website : https://airbloc.org/#main

Whitepaper : https://docs.google.com/document/d/1JFpgTbp3W76Q45HmefSpLBraZ_XeTHmdtWheYMU0czQ/edit

Telegram : https://t.me/airbloc

Github : https://github.com/airbloc

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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4.9 stars on average, based on 6 rated postsVladislav Semjonov has a legal and financial background. He has been involved in crypto space since early 2017 in both ICO advising positions in several ICO consultancy firms, and as an ICO analyst for VC. He began contributing for Hacked.com in April 2017.




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ICO

ICO Analysis: RedPen

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RedPen is a breakthrough social news and storytelling platform powered by blockchain and artificial intelligence. It combines news and public opinion into one experience to showcase what the internet thinks, feels and says about stories. The RedPen platform transforms online communities and information consumption while highlighting author reputation.

The company aims to build and empower the global, connected community by making the world’s information collectively understood. Like taking a red pen to the internet, RedPen will allow users to view and contribute to the most transparent, informative and contextual rendition of content and news. RedPen allows you to follow your favorite interests and identify who is talking about a given topic. The platform also intends to highlight the various viewpoints, biases, and how the crowd is feeling.

RedPen’s vision for consuming, sharing, following and discussing content can be organized into impact categories:

Time

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  • Provides more complete information, faster
  • Reduces time discovering your favorite content
  • Re-invests time to gain more knowledge about additional topics

Accountability

  • Clearly displays source attribution
  • Stores and captures opinion
  • Ensures transparency and privacy

Decentralized Control

  • Captures crowdsourced viewpoints
  • Processes distributed observations
  • Allows people to discover and learn at their own pace and depth

Context

  • Summarizes essential story elements
  • Provides rich access to less obvious information
  • Presents a broad public opinion
  • Illuminates and embrace biases

Awareness

  • Feeds people’s curiosity and passion for knowledge
  • Visualizes topics you care about, all in one place
  • Provides a more comprehensive understanding
  • Compares and contrasts across diverse sources

The RedPen system aggregates, analyzes and synthesizes diverse information being written and discussed all in one place—called RedPen Stories. Through a simple user experience, RedPen will identify relevant context, summarize public opinion and highlight author perspectives. Additionally, RedPen Stories intends to encourage people to share, connect and engage in meaningful conversations with their friends and personal networks to cultivate community and storytelling. By leveraging artificial intelligence, creative uses of blockchain, and advanced analytics, RedPen provides individuals with more complete information, faster. Through game-changing formats, dynamic content will be delivered with the necessary and appropriate context to maximize understanding and community. This ensures that the full, verifiable life of information is always available for the world to see.

Token

The RedPen token (RPN) is an ERC20 compatible protocol that will be used to acquire a RedPen Membership. Members will then be able to use RPN to purchase products and services on RedPen such as:

  • Request new content sources and authors to be added to RedPen
  • Eliminate ads
  • Renew RedPen Memberships and receive discounts

RedPen Membership includes the premium benefit of access to RedPen Reputations. Additional benefits include product opinion polls, official beta testing, access to early releases of new features, front of the line resume submissions and RPN token badges. RedPen says it is committed to rewarding users, creators, publishers and innovators in the media space. Five percent of RPN tokens will be distributed as incentives to reward socially responsible users, content creators and partners.

The RedPen ICO is following a unique format with three tiers (private pre-sale, Sale 1 and Sale 2). The private pre-sale is scheduled to begin in Q2 2018 followed by Sale 1 scheduled to begin in Q3 2018 with a price of 1 RPN equivalent to $0.82 USD. Sale 2 is scheduled to occur up to two years later.

The token distribution is as follows:

  • 60% Token Sales (Presale 20% / Sale 1 22% / Sale 2 18%)
  • 15% Team
  • 10% Advisers/Partners
  • 10% Company
  • 5%  Rewards

Team

The RedPen team is comprised of innovators, creators, marketers and engineers with deep technical expertise in data science, machine learning, data mining, natural language processing, mobile development, large-scale distributed platforms and emerging blockchain skills. A few members of the executive team are:

  • Ryan Lewis – Chief Creative Officer and Founder at RedPen. World-renowned producer, musician, music video director, entrepreneur. Four-time Grammy award winner.
  • RJ Smith – CEO, CTO, and Founder at RedPen. Former Technical Director for the U.S. Intelligence Community. Former Engineer for Goodyear. Former Computer Specialist at The White House
  • Peter Grossman – Chief Commercial Officer at RedPen. Former President for Arnold Worldwide. Former EVP, Director of Client Service for JWT. Former Board Member and CEO for QWiPS.

RedPen lists a total of eight advisers with a strong background in blockchain, government and intelligence and online publishing.

Verdict

RedPen has the potential to be an indispensable tool for people who want to understand the complete story about the things they care about and join in the conversations around them. In the current ICO market with multiple blockchain projects all vying for the fastest TPS, the concept behind this ICO is a welcome change. Investors looking for potentially profitable projects under the radar should keep an eye on RedPen.

Risks

  • A lockup or vesting period has become the norm for team tokens, which gives investors the assurance of long-term commitment. There currently isn’t a lockup period or vesting schedule listed for the RedPen team. -1.25
  • Many ICO investors look for projects with starting low market caps to increase the opportunity of high ROI. A $45 million fundraising goal is slightly on the high side for current ICOs. -1.75

Growth Potential

  • An ICO with an MVP is ahead of the game and appeals to investors. In 2017 RedPen developed an initial mobile application and software to detect story similarity and summarize language comparison. By Q4 2018, RedPen will release a mobile app focused on crypto and blockchain topics. +3.5
  • Producer Ryan Lewis and singer/rapper Macklemore are deeply involved in the creation of RedPen and are not simply lending their names as an endorsement. However, having famous people involved will definitely be a major marketing bonus that will attract more attention to the project. +3.5
  • There are all-stars on the advisory team in the areas of business, entertainment and blockchain marketing, which could sway investors to come aboard. +3

Disposition

With their unique and practical concept, star power and all-star advisers, RedPen could be one of the sleepers of 2018 with excellent potential. The ICO receives a 7 out of 10 rating.

Investment Details

  • Symbol: RPN
  • Platform: Ethereum
  • Price: 1 RPN = $0.82 USD
  • Total Supply: 250,000,000 RPN
  • Payments Accepted: ETH, BTC, FIAT
  • Barred From Participation: USA, Canada, Cayman Islands, South Korea, China
  • Fundraising Goal: $45,000,000 USD

For more information regarding Redpen:

Website: https://www.meetredpen.com/
Twitter: https://twitter.com/meetredpen

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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4.6 stars on average, based on 43 rated postsKent Hamilton - ICO Analyst on Hacked and Founder of CryptoDayTrader.io - ICO Insider Info




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ICO Analysis: Arxum

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ARXUM is a spinoff from a longtime German company, Arend Prozessautomation GmbH, which has established customer relationships with companies such as Audi, BMW, Volkswagen and Continental.

ARXUM combines software and hardware development competencies with industrial production experience to attach physical machines to the bockchain world. ARXUM will interconnect manufacturers, suppliers and customers in a blockchain-based network. Data will be transferred between users and machines, enabling customized manufacturing for the same price as mass production. ARXUM enables manufacturers to offer customized products for prices at mass production levels and enables everyone to produce their self-created products.

The company uses Ricardian smart contracts to bind all peers into one production order in which quality standards can be defined and respective contractual partners are bound. All participants of the ARXUM platform save money and time through the direct connection between factories and users.

THE ARXUM CONNECTION BOX (ACB)

The ARXUM Connection Box (ACB) is a device invented by an experienced team of engineers and programmers. It connects the physical world of machines to the blockchain. Through the ACB, machines are connected to smart contracts. The ACB can also receive and send payments and initiate production. That way, less manual labor is needed in the production process. ARXUM uses blockchain technology to automatically send production orders. Enormous amounts of money are saved by replacing manual labor with standardized framework contracts.

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THE ARXUM PRODUCTION NETWORK

When the ARXUM Connection Box is linked to production machines, a blockchain-based network is established. This is the ARXUM Production Network. The machines can interact with one another on the network and production orders can be downloaded straight from the blockchain. The network also works as a marketplace where individuals and businesses can interact and produce goods together.

THE ARXUM PRODUCTION PROTOCOL

The ARXUM Production Protocol is what automates the manufacturing processes. It connects businesses, individuals and production machines with one another through smart contracts. It also delivers end-to-end visibility within everything that happens during the production. This includes things like proof of ownership, proof of existence, location and provenance. These features enable Intelligent Production Facilities. Intelligent machines connected directly to the blockchain can exchange information and control one another. This includes machines with crypto-wallets that can pay other machines for actions, so-called M2M payments.

Three main applications are built upon the ARXUM Production Protocol:

  • Marketplace
  • Production Consortium
  • Mass-Customization

Token

The AX ERC20 token will be used to pay service fees and fund smart contract production orders. While other currencies may be used for transaction payments, users will receive a discount by utilizing AX tokens. The AX token will be used for loyalty fees for manufacturers, an access fees for premium membership functions and as rewards for specific network activities.

One unit of AX is worth $0.25 and the market cap is $18.75 million. Eighty percent of the 125 million AX tokens will be available for purchase during the private pre-sale and crowdsale. The crowdsale with have bonus tiers ranging from 5% to 35%. Details can be found in their whitepaper. Unsold tokens will be burned.

The token distribution is as follows:

  • 62% Crowdsale
  • 18% Private Presale
  • 16% Team – 2 Year Vesting
  • 4%  Bounty

ICO proceed allocation:

  • 53% Technology & Software Development
  • 14% Business Development & Operations
  • 20% Marketing, Community & Sales
  • 5%  Security
  • 4%  Legal, Regulation & Compliance
  • 3%  Offices & Miscellaneous Expenses

Team

The ARXUM executive team brings experience in software development, management and business ownership/development. ARXUM’s core team consists of software developers, industrial PLC systems, application programming and blockchain developers. Twelve team members and eight advisers are listed on the ARXUM website including the following:

  • MARKUS JOSTOCK, PhD
    • Founder & Managing Director – ARXUM
    • Head of R&D and Production IT – AREND Prozessautomation GmbH
    • Former Postdoctoral Researcher – University of Luxembourg
  • JENS HARIG, DIPL.- ING.
    • Founder & Managing Director – ARXUM
    • Managing Director – HIC Investitionen und Consulting GmbH
    • Former CEO / CFO – SEVEN PRINCIPLES AG
  • GEORGE SPASOV
    • Blockchain Development – ARXUM
    • Blockchain Developer and Chief Of Delivery – LimeChain
    • Co-Founder and Chief Growth Officer – Swip
    • Former Senior Software Developer – Musala Soft

Advisers include:

  • CHRISTIAN FERRI
    • President and CEO – BlockStar
    • Board Member – Blockchain Compliance Alliance
  • PROF. DR.-ING. WALTER JAKOBY
    • Professor of Automation, Engineering, and Management – Trier University of Applied Sciences
    • Expertise: Management of interdisciplinary Projects, Development of Cyber-Physical-Systems, and Systematic Problem Solving
  • SERGEJ STEIN
    • Co-Founder – DLT Capital GmbH
    • Scientific Assistant – Frankfurt School Blockchain Center

Verdict

ARXUM has the advantage of coming from an existing company with major business connections. This will be a leg up in terms of adoption. If manufacturers are quick to join and utilize ARXUM, they could achieve success and create name recognition ahead of competitors. Also, having an MVP (ARXUM Connection Box) prior to the crowdsale gives investors more confidence over investing in a whitepaper ICO.

Risks

  • The hype factor can’t be denied in the current ICO market. Compared to other ICOs that heavily market themselves to create hype and attract investors, ARXUM currently has relatively low hype and low social media presence. Also, with ARXUM selling 80% of their tokens, they don’t have as high a marketing budget as those who sell less. -1.5
  • While a relatively small amount is being sold in the private pre-sale, there is no lock-up period mentioned on the tokens sold. The pre-sale will almost assuredly have better terms than the public crowdsale. -1.5

Growth Potential

  • While many ICOs come to market with little more than a website and whitepaper, ARXUM is an ICO with an actual MVP. The ARXUM Connection Box is fully developed and ready for use. +4
  • Eighty percent of tokens are available for purchase and the majority of those will be sold in the public crowdsale rather than the private pre-sale. This should definitely appeal to average investors. +3
  • The team, along with five credible advisers, is 12 members strong and brings experience in the necessary fields required to bring the project to success. Their 2 year vesting period also shows dedication and commitment. +4

Disposition

While ARXUM hasn’t been heavily marketed, the project is an excellent fit for the blockchain. Whether more hype is created or not, ARXUM has potential to be a profitable ICO in 2018 with an already working product and 80% of tokens for sale at a reasonable hard cap. Coming from an existing company with established industrial partners will help with implementation and adoption. ARXUM receives a 7 out of 10 rating.

Investment Details

  • Symbol: AX
  • Platform: Ethereum
  • Total Supply: 125M
  • Available for Purchase: 100M (80%)
  • Token Price: $0.25 USD
  • Hard Cap: $18.75M
  • Private Pre-Sale: $5,625,000
  • Crowdsale: $13,125,000
  • Crowdsale Date: TBA
  • Bonus Tiers: ICO Phase 1 – 35%, ICO Phase 2 – 20%, 15%, 10%, 5%

For more information regarding Arxum:

Website: https://arxum.com/
Telegram: https://t.me/arxumforall
Facebook: https://www.facebook.com/ARXUM-224545318086179/
Twitter: https://twitter.com/TheArxum
LinkedIn: https://www.linkedin.com/company/arxum/
Reddit: https://www.reddit.com/user/Arxum_company/
Medium: https://medium.com/arxum
YouTube: https://www.youtube.com/channel/UCk90zCdbms2Ns1EFecsPJlg

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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4.6 stars on average, based on 43 rated postsKent Hamilton - ICO Analyst on Hacked and Founder of CryptoDayTrader.io - ICO Insider Info




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