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ICO Analysis: Experty

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The business world is changing faster than ever before. One by one each major industry is getting Uberized by blockchain technology and peer-to-peer business ideas. Next on the list is the $200 billion a year consulting industry.

Traditionally, if I want to consult with an expert in their field I have to spend a lot of time, energy, and money to make that happen. For example, if I want advanced guitar lessons I would have to find an expert, set up an appointment and payment plan,  drive out to meet them, then pay an advanced fee in order to receive my 1 or 2 hour guitar lesson. The guitar expert would have to schedule the appointment and trust that I will show up. With Experty, I can choose any guitar player in the world, agree to their conditions and immediately start receiving lessons from the expert, paying by the minute, while we both sit on our own couches.

Experty is a voice and video application which allows experts in their field to monetize their time and knowledge on the Ethereum Blockchain. It is an application, where payments are automated through an operations contract (OC) allowing voice/video calls to be monetized without an upfront payment. Experts can advertise their services on any social media platform through a QR code or a direct call link. They set their rate per minute, and after the call is over, the OC settles the charges based on how long the call was.

Experty makes it very clear they are “not a marketplace” where users can search for a specialist. They are a decentralized app where experts can share their Experty contact link wherever they want, such as discussion boards, Linkedin profiles, YouTube , and Twitter. For example, if a Kardashian wants to get paid to give makeup tips, she can just post her Experty link (with her price per minute) under her Twitter profile. A user will load up their Experty wallet, click the link, and start getting makeup advice from Kim Kardashian for $20/minute (or whatever Kim’s rate is.)

Experty has released a video of their demo. They say they will have an alpha app available to the public in a couple weeks.

The Token

There will be 100 million total EXY tokens with a $10 million cap on funds raised (33% for crowd sale, 33% for experty, 30% partners, 4% bounties) The token sale funds that go to Experty will be used for software development, feedback, community, preparation, and marketing.

The start date for the ICO has yet to be set, but the base price will be 1,000 EXY/ 1 ETH.

The presale is going on now at 1,400 EXY / 1 ETH. I believe they are trying to raise $1.5 million during the presale. You can sign up for the whitelist here:   https://pre-sale.experty.io/dashboard

The token raise also enables a process called staking.  Instead of paying for premium memberships, users who have a certain amount of EXY staked, where they will be allowed to use their premium features such as scheduling, paid group calls (webinars), and conversation recording.

The purpose of the token is where this project runs into some issues. According to the whitepaper, the EXY token will be the only form of payment from advice seekers to experts. This sounds great for early contributors because demand for EXY will go through the roof as the app gets more and more attention. The problem though is Experty wants to make using their application as simple as possible, and there’s nothing simple about noobs going onto exchanges to buy crypto. Therefore Experty has decided to allow users to convert their credit cards, BTC, ETH, and other cryptos into EXY right on the Experty app. This way, the experts would still only be paid in EXY, which again sounds great. However, I had a lot more questions, so I went onto their telegram channel and had a delightful little Q&A with Experty co-founder Tom Dyl. Here are some of the highlights.

Hacked: So, this is very similar to adult webcam sites where the viewer pays the model with tokens while she does new and exciting things?

Tom Dyl: “Yes- with Experty it will be able to be done with crypto payments.”

Hacked: Explain your staking feature; it doesn’t pay out interest in coins?

Tom: “EXY is used for payments within our app. if you want to have access to ‘premium’ features you’ll need to stake coins and you’ll get it without real payment – just for staking. We’re going to allow also ETH payments, however, it’s not yet announced right now. The idea is that with ETH (or other cryptos) there’ll be provision paid in EXY but I don’t want to get into details with that yet since it’s a fresh idea.”

Hacked: You’re going to allow experts to be paid in ETH instead of EXY?

Tom: Yes, however as I mentioned this is a really fresh idea. Originally EXY was supposed to be the only currency for payment. The idea is to make payment  with EXY without any provision and if someone wants to use ETH the price will be a bit higher since expert will need to pay fee in EXY (but barrier of entry for his clients is lower)”

Hacked: Does Experty keep a stash of EXY to transfer users credit cards/bitcoins/eth to EXY?

Tom: We’re planning to have it in our application. It will be an external service however probably due to law restrictions we don’t want to be considered as an exchange since it brings additional restrictions and we want to be 100% compliant.”

Hacked: Seems like you are really flexible. How is the price of EXY going to moon if people can use other forms of payment?

Tom: “It’s because of EXY will need to be used anyways, if payment happens with ETH, a provision in EXY will need to be paid by the expert. Its probably going to be based on your total monthly conversations value; however, the details are not yet there. ” (In other words, EXY will be used by the expert when paying their commission to the experty app.)

Hacked: Do you take the dollars, ETH and bitcoin you collect from your customers and use it to buy back the EXY from an exchange? Do you ever burn EXY tokens, how does the price of EXY go up?

Tom: “No we don’t plan buybacks or burning. However, this commission in EXY is actually a kind of buyback.”

Hacked: I can understand the predicament here.

Tom: “Yes we really don’t want to be a security asset. There’s an issue with plenty of projects right now that are most likely going to get delisted on exchanges soon, and I expect them to have problems. Not to mention exchanges aren’t going to list any new projects like that- they already require papers from lawyers.” He goes on a bit later, “[the] basic idea is to have better conditions when you’re using EXY, the details are unknown and that’s why we didn’t announce it yet.”

The Team

Headquartered in Zug, Switzerland, the core of Experty has been working together since 2014. when CEO Kamil Przeorski and COO Tom Dyl founded React Poland, where they have been building web and mobile-based apps since 2014. You can check out some of their work here.  http://reactpoland.com/#/works

Their front-end developer, Grzegorz Kucmiers, was a software engineer at Cisco!

They have about 12 other front/back-end and mobile developers, all really young looking, on their core team. As per the website:

“In addition to the core team members listed above, the Experty team has in disposition our existing team of 10 developers. This ensures prompt product delivery of our roadmap while assuring quality product development for the Experty platform.”

The team impressive list of advisors.

The Verdict

There’s a never-ending amount of use cases for this application. Teachers, chefs, doctors, lawyers, programmers… all need a convenient way to monetize their knowledge, and nothing is more convenient than this. Experty being an app that you can share a link to on every social media site is huge. It means they don’t have to worry about bringing traffic to their site before getting business; the business is everywhere that allows access to the experts’ link.

The Experty team is large, solid, and has shown their abilities to get stuff done in the past. I can tell this is not a money grab, as they are truly trying to be the Uber of the consulting industry. They do face several challenges, the most important from my view being the token. To reiterate what was said during that Q&A, Experty wants to appeal to non-crypto users too, so they need a way to allow for payment other than EXY. They planned to just convert credit cards, BTC, and ETH on their site to EXY, but then found out from lawyers that may make them a security, which they really don’t want. So now they are thinking about allowing ETH payments while finding other ways to bring value to the EXY tokens.

Risks

  • Scaling. Experty does a good job of acknowledging, and staying flexible when it comes to dealing with possible problems with scaling, -1

  • Security is a huge concern with apps like this. Cell phones especially are not designed to secure someone’s crypto. Experty is taking very active measures to prevent problems by partnering with the popular new startup Quantstamp  https://www.cryptocoinsnews.com/quantstamp-solidifies-partnership-experty-smart-contract-consulting/  Quantstamp is a cyber security protocol designed to find vulnerabilities in ETH smart contracts. In exchange for Quantstamps auditing services, Experty will allow them to use the experty application to charge clients for consultations. +1
  • After using this app a few times, it’s possible the experts will quickly raise their price per minute, which will in turn discourage advice seekers from paying them. The reason, at least from my perspective, is that experts have worked for years studying their craft to become masters. They are used to getting paid one large amount while dragging meetings out for way longer than they need be. They are probably going to have a hard time giving their thoughts away by the minute, for cheap. -1
  • The utility of the token is a good sized risk for those looking to make significant gains on their early investments. Going back to that Q&A with co-founder Tom, it really looks like the EXY token will play a fairly insignificant role. If demand for the token isn’t manufactured by the customers’ need to use the token to access the service, then what’s going to drive up the value of the token? -2

Growth Potential

  • Starting out, Experty plans to focus its marketing on people in the crypto community. They are hoping the community’s open-mindedness to new technology, constructive feedback, and their understanding of possible scaling hurdles will be perfect to help prepare the Experty app for mass adoption. They plan to use their marketing budget directly on the crypto community, followed by a wider audience. +2
  • “Global consulting industry revenues (including HR, IT, strategy, operations, management and business advisory services) will be about $488 billion in 2017,” according to estimates from Plunkett Research. +2
  • According to the company’s road map, the very first version of Experty will be a cross-platform calling app, allowing iOS, Android, Windows, and many others to communicate with each other. It will also have a free chat feature so seekers and experts can set up up their call details ahead of time. Also, the app will have a built-in Ethereum wallet for managing funds. This is an excellent start, and with the power of their gigantic team, I’m sure there won’t be much difficulty achieving this goal. According to the road map, Experty will be fully functional by 2019  +3

Disposition

The idea is brilliant and simple, but the team faces so many challenges (security, legal, token metrics). That being said, it seems like they are keeping their options very flexible, and are always open to new ideas and feedback. I think this is a good strategy for a company, but a bad fundraising strategy, because investors don’t know exactly what they are getting. 6 out of 10

Investment Details

  • Symbol: EXY
  • Presale start date:  ongoing sign up for whitelist here.+ 40% presale bonus
  • ICO date: TBD
  • Total Supply: 100 million
  • Max market cap: $10.5 million
  • Token price: 1000 EXY/ 1 eth
  • Platform: ETH

https://pre-sale.experty.io/dashboard

Disclaimer: Author has no investment stake in Experty. 

Featured image courtesy of Shutterstock. 

 

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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4.2 stars on average, based on 26 rated postsJoshua Larson is also known as the "Bullshit Man" for his ability to spot it a mile away. Avid ICO researcher and contributor. Former professional poker player/backer. Spent 10 years analyzing hand history, stats, and player data. Discovered blockchain in late 2016, and never looked back. He now uses his analysis skills to investigate ICOs full time. What a perfect match, because in today's crazy world of ICOs, information, passion, and diligence = dollar bills!




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  1. santabaia

    November 19, 2017 at 7:23 pm

    why this app needs to operate in a blockchain? and why need a token? I dont see any advantage in this.

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ICO

ICO Analysis: Brain Space

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As we spend more and more time on the Internet, we become more “digital” and unsurprisingly, our everyday practices keep changing. Yet, change isn’t always so simple, especially when it comes down to intellectual property. Constantly using the Internet and creating new, original content whose rights we are entitled to, creates controversies as the intellectual property market faces several crucial problems such as in the following:

  • It is hard to establish connections between businesses and intellectual property owners.
  • There is no high-quality sustainable system dedicated to intellectual property.

But no more says the Brain Space team whose primary goals are to create an infrastructure to solve problems in the industry and to provide frictionless access for authors to the international stage. The latter is especially crucial for the market and should be underlined because if it is hard, inaccessible and inconvenient for an author to register and record his or her products, a healthy market’s occurrence is hardly conceivable.

Yet this is proven to be hard in the actual intellectual properties market as “a huge increase in capitalization, the issue of infringement of the author’s rights and the misuse of someone else’s intellectual property is acute”. The author has every reason and right to demand that his or her rights are protected and his or her products are used in accordance with legal frameworks. This brings the need for a platform where copyrights, patents or other intellectual properties are registered and protected rightfully.

Creating a safe and fast platform to store all this data is not an easy task obviously, yet Brain Space has proven how serious they are by building their own data center for this purpose to support the network of nodes. It is planned to have a capacity of 5 Petabytes (5,000 Terabytes or 5,000,000 Gigabytes), 3,000 KW of energy and 500 server racks each with a 40 Gbit per second Internet connection.

Token

IMP tokens are used as universal payment tools in the platform. The private-sale price per IMT token is $0.01, the pre-sale price $0.03 and the ICO price is $0.08. As any ICO investors will have to pay eight times of private sale contributors for the same number of tokens, token metrics do not seem favorable for him or her. Any crypto-investor who has taken a likening in the project might be better off if he or she waits until the token hits the market where probably he or she could buy it cheaper than the ICO price.

The initial total supply of IMP is 2,700,000,000 tokens with the following token distribution:

  1. 10% private sale
  2. 26% token sale
  3. 5% bounty, bonus, marketing
  4. 2% further attraction in the project
  5. 17% pre-sale
  6. 15% team
  7. 25% maintaining the platform project

The team is planning to use the token sale proceeds as follows.

  1. 28% data center
  2. 1% ICO expenses
  3. 15% listing, marketing, and business development
  4. 7% team
  5. 2% attraction of users
  6. 2% legal and financial services
  7. 8% expansion, operations
  8. 2% legal status and licenses
  9. 15% backup
  10. 5% technical development
  11. 14% specialists
  12. 1% community events

Team

Ivan Shikhalev: Shikhalev was a software engineer at Tenzor Company.

Denis Dimitriev: Dimitriev has worked as a financial analyst at TeleTrade Russia.

Verdict

Below is a breakdown of the risks and growth potential of Brain Space.

Risks

  • As the ICO price is eight times of the private sale price, any ICO investor will have to pay eight times more than a private sale contributor for the same number of IMP tokens which does not sound like a healthy investment at all. It might be reasonable to wait until the token hits the market and hope it opens at a lower price if you are interested in the project. (-2)

Growth Potential

  • The team is planning to have its own data center, which means that the team is aiming to provide sufficient speed and security for the platform in addition to any other nodes run by others. (+2)
  • Blockchains’ immutable permanent nature is a perfect fit for intellectual property platforms. (+2)

Disposition

The intellectual rights market suffers from several problems such as the absence of a high-quality sustainable platform, the infringement of authors’ rights and the misuse of the authors’ rights as well as products. Blockchain technology, thanks to its immutable, permanent nature, has a high chance to solve this problem and Brain Space is such a platform aiming at these issues. Although one might be worried about the platform’s security, speed, and scalability, the team is planning to build its own high-capacity data center to support network needs. Still, from an ICO investor’s perspective, we cannot say token metrics are favorable as the private sale contributors had the chance to buy IMP tokens with a price of $0.01 while the ICO price is $0.08. As of the time of writing, there are still two months until the ICO, so the ICO investor should strongly weigh the project’s pros and cons before making any investment and likely consider buying tokens after they hit the market. Brain Space receives a 2/10.

Investment Details

  • Type: ERC20 – Utility
  • Symbol: IMP
  • Platform: Ethereum
  • Crowdsale: January 14th
  • Minimum Investment: $100
  • Price: $0.08
  • Hard Cap: $73,630,000
  • Payments Accepted: Bitcoin, Ethereum
  • Restricted from Participating: United States, China, and North Korea

For More Information

Featured image courtesy of Shutterstock. 

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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ICO

ICO Analysis: Aqua Intelligence

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The Facebook-Cambridge Analytica data scandal has revealed that the world’s biggest social network’s millions of users’ personal data were harvested for political reasons. This was not the first scandal revealing user data misused for a corporation’s or a person’s gains. Big data companies are known to track Internet users’ data as closely as possible in order to sell the data later for monetary gain.

However, the actual owner of the data, the end user, rarely benefits from this data monetization. Aqua Intelligence is a platform enabling its users to monetize their data in the form of tokens. The team aims to collect data from their already existing products and other sources in order to build a profile system at an international scale.

As a high amount of data is expected to flow into the platform, human analysis alone will not be sufficient to process it all. The team is looking to enhance the system with artificial intelligence and machine learning, to further improve sales, retention, conversion and customer satisfaction. If the team is able to meet their goals, Aqua Intelligence has a chance to take a shot at one of the world’s biggest industries.

Initially focusing on the hospitality industry where the team is the most experienced, Aqua Intelligence will create a data solution to help businesses improve their revenues with personalized offerings and improved operational efficiency. In return, the platform users will be rewarded with loyalty benefits in return for validating their personal data.

Aqua Intelligence is designed to have three main components.

  • Aqua Intelligence is the core component where the data is processed.
  • Platform users use Aqua Mobile Application to earn tokens in return for providing and validating data and completing other tasks like surveys and reviews. The application enables them to manage their loyalty points as well.
  • It is all thanks to Aqua Revenue Management System that businesses are able to improve their sales numbers and efficiency. By using this component, they will be able to provide personalized offers and special group sales.

Token

AQX tokens will be used to distribute rewards and loyalty points in the Aqua Intelligence platform. The ICO investor should note that until October 6th a bonus of 100% was offered to investors. As of the time of writing, 50% bonus is available for investors until November 5th. Any person considering to invest in Aqua Intelligence should better hurry and make his or her decision before the sale moves to the next stage where only 20% will be offered.

The initial total supply of AQX is 500,000,000 tokens with the following token distribution:

  1. 5% bounties and airdrops
  2. 20% team
  3. 30% platform reserve
  4. 45% AQUA token sale

The team is planning to use the token sale proceeds as follows.

  1. 10% legal
  2. 10% operational expenses
  3. 20% marketing
  4. 20% research & editorial
  5. 40% platform development

Team

CEO Anthony Gelman: Gelman has worked as a housekeeping training manager at Wynn Las Vegas and as a housekeeping manager at The Cosmopolitan of Las Vegas.

COO Leon Pashnick: Pashnick was the assistant manager of housekeeping at Wynn Las Vegas.

Okechi Onyeje: Onyeje is a software engineer at Vistaprint.

Advisors

Rick Hilton: Hilton is the chairman at Hilton & Hyland Real Estate, a real estate company based in Beverly Hills, since 1994.

Chuck Goldman: Goldman, a mentor at MassChallenge, has worked as a senior director at Apple for four years.

Tony Lau: Lau was the vice president of finance at Hughes Network Systems and Lockheed Martin/Astrolink International.

David Norton: Norton is the chairman and chief marketing officer at GALE partners, a marketing and advertising company and a board member at Home Care Assistance. He also has held the chief marketing officer position at Caesars Entertainment Corporation for twelve years and worked as a vice president at Bank of America.

Arthur Iinuma: Iinuma has worked for Citi, Morgan Stanley and UBS Wealth Management.

Verdict

Below is a breakdown of the risks and growth potential of Aqua Intelligence.

Risks

  • The AQX token does not have any staking or profit distribution mechanism and has none to very little use case for people who will not use the token except for speculative trading. (-2)
  • Early stage investors get a 100% bonus which should discourage later investors from investing in the project. (-1)

Growth Potential

  • Great advisors with experience at well-known firms, with some of those being in the hospitality industry (the project’s initial focus). (+3)
  • The team is planning to initially focus on the hospitality market, where they are experienced. (+3)

Disposition

Whether one likes or not, personal data is money in this day and age. Aqua Intelligence gives people a chance to monetize their personal data in return for loyalty points and rewards in different forms. The project is backed by great advisors and the team’s initial focus will be the hospitality market where they have a lot of experience. Aqua Intelligence receives a 3/10.

Investment Details

  • Type: ERC20 – Utility
  • Symbol: AQX
  • Platform: Ethereum
  • Crowdsale: Unspecified
  • Minimum Investment: 0.05 ETH
  • Price: $0.18
  • Hard Cap: $30,000,000
  • Payments Accepted: ETH
  • Restricted from Participating: Unspecified

For More Information

Featured image courtesy of Shutterstock. 

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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ICO

ICO Analysis: BX.BET

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BX.BET is offering a decentralized blockchain-based betting exchange and prediction market ecosystem to tackle the fragmented market of betting.

BX aims to utilize the full power of blockchain and smart contracts to give users full control over their funds and betting transactions, with full transparency and total freedom to bet as they please. BX users will be able to take over the role of the bookmaker and create their own markets, and place/offer bets with self-determined odds.

The BX token will be a key component to enable all betting transactions. Users will be able to trade bets in three different markets: sports/esports, prediction markets, and financial markets.

The BX whitepaper also claims the fleshing out of interesting features like Oracles to create predictive markets, which is a pretty cool concept.

Token

A notable component of this pre-sale is the bonus structure, which incentivizes investors who contribute more than $15,000 with a 30% discount.

Team

The BX team carries a cumulative nine decades of experience in the betting industries and seems poised to handle the execution of the project well.

Verdict

Below is a rundown of the risks and opportunities associated with BX token.

Risks

  • Competition: A quick Google search shows 7 projects offering a decentralized betting program, and that’s just the first page. Yes, creating a decentralized betting platform is a good idea, so good an idea that dozens of teams are working hard to execute it. One of the more notable competitors is Augur, hit a market cap of over $1B (currently at ~$140M), made a big splash and is generally assumed to have first mover advantage in the space. However, to look at BX’s competition within the crypto realm is doing it an injustice, especially when you look at how fragmented the betting landscape has been. -3
  • Regulatory risks: A huge reason the products and companies in the betting sector have lagged behind is regulation is incredibly tricky, especially for a project looking to create an international betting platform. The BX team has to deal with dozens and potentially hundreds of different authorities. It’s decentralized in function, yes, but not decentralized enough in company structure to avoid any regulatory upheavals. -2
  • Steep team/advisor token ownership:Only 60% of the tokens will be sold to the public. It’s worth noting that of the token sale, 10% of the tokens go to the team,15% go to a “company reserve”, and 10% go to advisors. So, of the $20m hard cap (if reached), the team gets $2M, $3M goes to the company reserve, and $2M goes to advisors. That’s about  $222,222 average per the 9 team members (locked for 2 years), $666,666 average per the 3 advisors, and $3,000,000 in what I’m assuming is a rainy day fund. This doesn’t necessarily signal foul play, but as an investor, I would be slightly concerned that 35% of all total tokens stay with the company in some capacity, either as compensation or as a reserve. -2

Growth Potential:

  • The current betting landscape is a disorganized mess: If you want to bet on an NFL game, for example, you’d have to either contact a bookie to place the bet for you, or have a custom log-in on whatever site that bookie uses (or just bet someone next to you, but that’s not always convenient). If BX.BET can clean up this fragmented ecosystem and provide users a central place to bet freely without the obstacles, I could see it picking up a ton of users from scattered betting sites. +3
  • Removal of the third party bookmaker intermediary: Value tends to be created for the users of any decentralized platform that removes third party intermediaries, such as bookies. This means better betting terms and odds, leading to higher customer satisfaction. +3
  • Size of the industry: The BX.BET promotional materials place the betting industry at $60 billion and an annual growth rate of 10%. +2
  • Discounts are appealing: The pre-sale hasn’t started yet, but those wishing to invest anywhere between $300 to $15,000 can see between 15% to 30%. +4
  • Capable team:  The BX team consists of a group of people who have deep experience in this industry. In a niche with such a high rate of competition, the team is going to make the difference. +1

Disposition

We arrive at a +6 or BX.BET. The project seems very well put together and the app has a clean interface, but the level of competition, regulatory risks, and team compensation give me hesitations.

Investment Details

  • Symbol: BX
  • Platform: Ethereum
  • ICO Date: Oct. 15, 2018
  • Minimum Investment: $100 USD
  • Token Price: 1 BX = $0.19 usd
  • Payments Accepted: BTC, ETH, fiat
  • Country: Malta

The token sale starts on October 15th. To find more information on the project, check out the BX.BET website and BX.BET whitepaper.

Featured image courtesy of Shutterstock.

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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4.6 stars on average, based on 18 rated postsAlex Moskov is a writer and entrepreneur with a passion for building and creating awesome things. Alex has experience in music tech startups, digital marketing, and cryptocurrency investing.




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