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ICO Analysis: Bloom

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Credit scoring serves an integral function in the lending process. Yet, in 2015, U.S. Congress declared credit scoring to be a monopoly controlled by one organization: FICO. The data analytics company is responsible for scoring more than 90% of top U.S. lenders, leaving some 26 million Americans unable to obtain credit.

A similar monopoly exists globally. More than one-third (38%) of the world’s population does not have a bank account, and 3 billion people are unable to qualify for a credit card. Although creditors would love to serve this untapped market, traditional credit bureaus cannot score prospective borrowers unless they’ve already taken on debt.

Against this backdrop, Bloom has emerged as a global, decentralized credit protocol that addresses existing limitations in lending by applying blockchain technology to credit scoring and risk assessment.

Bloom is a protocol for assessing credit risk through federated attestation-based identity verification and the creation of a network of peer-to-peer and organizational creditworthiness vouching (“credit staking”). – Bloom Whitepaper (2017).

Through the Bloom protocol, lenders will be able to issue complaint loans on the blockchain at affordable rates. In doing so, the Bloom protocol seeks to address five overlapping issues:

  1. Cross-border credit scoring: Credit histories in one jurisdiction do not apply to other jurisdictions, forcing borrowers to re-establish their credit score when they relocate.
  2. Backward-looking credit assessment: Borrowers with no credit history are at a significant disadvantage when it comes to obtaining a loan or credit card.
  3. Lenders are limited in terms of global reach: Lenders are usually unable to serve borrowers in underdeveloped markets because they lack identity and scoring information to base their decisions.
  4. Risk of identity theft: When applying for a loan, borrowers must bear all their personal information, giving potential hackers more information to commit fraud.
  5. Lack of competition: The credit scoring industry is heavily concentrated, resulting in an uncompetitive market.

The Bloom protocol is based on three components. Together, the seek to overcome the five challenges posed above.

  1. BloomID: Identity attestation allows borrowers to obtain a global secure identity, making it easier for creditors to assess them.
  2. BloomIQ: A credit registry that tracks current and historical debt obligations tied to a borrower’s BloomID.
  3. Bloom Score: The credit score measuring consumers’ creditworthiness.

While certainly making a strong case for a decentralized credit scoring platform, Bloom doesn’t specifically address how the system will solve the five problems highlighted above. Instead, it seems to show that BloomID, BloomIQ and Bloom Score will address the problems by creating a globally portable credit profile that will: (1) apply across borders; (2) enable a backward-looking credit assessment regardless of jurisdiction; (3) safeguard consumer information through a secure system as well as globally-recognized identity attestation; and (4) create a global market place for creditors to access borrowers who have fallen outside the purview of traditional finance.

Although the author’s conjecture may be sound, the whitepaper does not provide specific details on how this system will work, let alone explain the regulatory challenges standing in the way of this vision. This is discussed in greater detail in the Verdict section.

The company has laid out how this protocol will improve on the current system of credit evaluation:

The Bloom protocol improves the current credit ecosystem by creating a globally portable and inclusive credit profile, reducing the need for traditional banking infrastructure and opaque, proprietary credit scores. This means both traditional fiat lenders and digital asset lenders will be able to also securely serve the 3 billion people who currently cannot obtain a bank account or credit score.

Bloom Token

The Bloom token (BLT) is powered by the Ethereum blockchain, and will serve both as a currency and governance mechanism on the network. In other words, BLT will allow organizations to evaluate user identity and credit worthiness. The companies using the Bloom network will pay for identity verification and risk assessment using BLT.

As such, the BLT token can be used in three ways:

  1. Scoring Proposals: The BLT token essentially serves as the governance mechanism for the network. Through token-based voting, bad actors are held to account.
  2. Security: BLT allows the Bloom network to implement fees for invitations. By imposing small costs on each transactions, attacks are not economically viable.
  3. Payment: The token serves as the primary currency on the Bloom network.

The Team

The Bloom team consists of four core members: Jesse Leimgruber, Ryan Faber, Alain Meier and John Backus. The founding team members have backgrounds in computer science, digital marketing and blockchain. John Backus’ resume strikes our attention given his role as research scientist at the Stanford Bitcoin Group.

In addition to the founding team, Bloom has three advisers on board, including Meg Nakumura, CEO of Shift Payments. Joseph Urgo has also been recruited from District0x, an Ethereum dApp. David Raphael of Infinity Media also brings with him experience in conversion rate optimism. Overall, the brains behind Bloom appear to be well qualified and highly focused.

Verdict

Very few ICOs are as highly regarded as Bloom. This massive undertaking has the potential to become a highly lucrative enterprise. Bloom’s expansion into credit card services is also commendable. To speed up adoption, the company will launch the BloomCard, a blockchain credit card intended to serve as the model for all future credit providers.

On the flip side, significant challenges remain. Unless they are addressed, the company may struggle winning over institutional adoption. Providing a clearer implementation timetable is also needed to win over investors. The author believes that an updated whitepaper is warranted as Bloom moves forward with its raise.

Risks

  • The credit scoring industry is mired in regulations that become even more complex when the moment we cross borders. Bloom has not outlined how it intends to navigate these issues. -3
  • Although the team has outlined a roadmap for implementation, no dates are provided. How fast will they be able to scale? Is the existing team sufficient in reshaping the global credit scoring industry (i.e., overtaking FICO)? -2
  • There’s probably a good reason why many people struggle to get credit. Is Bloom’s business model inherently risky? And will creditors be willing to take a gamble on borrowers with bad or no credit? -2

Growth Potential

  • Bloom is presented with an undeniably lucrative opportunity to link creditors with unbanked populations. More than one-third of the world’s population does not have a bank account and many more do not have access to credit. +4
  • The credit industry has been under the microscope following Equifax’s massive data breach, which exposed the private information of 143 million users. The combination of BloomID and security for invitations makes Bloom a much more secure platform. +4
  • Unlike other ICOs, Bloom’s multi-purpose token adds real value to the business. +2
  • The Bloom platform is likely to benefit from positive publicity tied to its admirable business objective of expanding credit options to all. +2

Disposition

Factoring all the above, we give Bloom a generous score of 5 out of 10. It should be noted that the ICO launch date has yet to be announced, which means our rating may be revised once details of the pre-sale surface.

Bloom is a highly ambitious project that, if realized, will benefit society in many ways. But there are glaring concerns related to regulation, credit risk and implementation that still need to be addressed. Combined, these factors could adversely impact institutional adoption.

The Bloom protocol will be developed in six major phases, culminating in the democratized autonomous credit infrastructure. The pace and timing of that roll out has yet to be determined, a clear sign that Bloom is still in its early concept stage.

Another review of Bloom is likely warranted once the company provides more explanation regarding its technical features, and how it plans to tackle the five problems discussed in its whitepaper.

Investment Details

No ICO pre-sale information has been provided yet. Users are encouraged to follow Bloom’s website or subscribe to their newsletter for the latest information.

Featured image courtesy of Shutterstock

 

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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4.6 stars on average, based on 664 rated postsSam Bourgi is Chief Editor to Hacked.com, where he leads content development for one of the world's foremost cryptocurrency resources. Over the past eight years Sam has authored more than 10,000 articles and over 40 whitepapers in the fields of labor market economics, emerging technologies, cryptocurrency and traditional finance. Sam's work has been featured in and cited by some of the world's leading newscasts, including Barron's, CBOE and Forbes. Contact: sam@hacked.com Twitter: @hsbourgi




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  1. jagrmeister

    October 17, 2017 at 3:26 am

    I work in alternative credit; the issues relating to credit scoring are significant, to be sure. If you look at the peer-to-peer lending space, or alternative lenders, there is use of a range of new technology to address these shortcomings, including addressing the unbanked problem. I am interested in Bloom for these reasons. But from your review, I have no idea what they’re doing uniquely to address these issues; I realize they’re “putting it on the blockchain” but that doesn’t even address the issues identified in the review. You list:

    1. Cross-border credit scoring
    2. Backward-looking credit assessment
    3. Lenders are limited in terms of global reach
    4. Risk of identity theft
    5. Lack of competition

    Interestingly the article starts off talking about the problems of the unbanked but none of these 5 issues have to do with the core problem of today’s credit system that omits them.

    The write-up doesn’t address any of the five areas enumerated, or show why Bloom would solve them. For #1- cross-border credit, this is one of the most problematic issues. The reason cross-border credit isn’t done is because the laws range widely in terms of what data you can collect to construct the score. How does putting the credit score on the blockchain change that? Backward-looking credit assessment? It depends what you mean by this; the scores are meant to be predictive. Which is why recent events matter more; a failure to pay 10 years ago may not show up on your current score. Further, to the degree, you can reassess the core data in a way to be more ‘future-oriented’ it’s unclear what blockchain has to do with it.

    For # 3 “Lenders are limited in terms of global reach”, see my response to #1. There’s a reason they’re limited and it was to do with limitations on collecting and applying data to scoring across borders. Beyond scoring, if lenders want to lend across borders, they then have to worry about differences in law as far as collections. So even if there’s a cross-border score, they may not be able to practically use it.

    #4 really isn’t an issue. Prospective borrowers don’t shy away from loan apps because of concern of identify theft.

    #5- possibly. Transunion, Experian, and Equifax are responsible for collecting their own data regarding the borrower’s history; they simply use FICO to do the mathematical scoring. Whether one needs someone else to do with FICO does already remains to be seen. Again, if one does, it’s unclear why a blockchain solution is needed.

    The way this article reads is “There’s a problem of the unbanked…now here are 5 problems Bloom identified which have little to do with the unbanked….and we have no explanation for what Bloom is actually doing to even address these five issues”

    Hacked has been on a tear in terms of covering a volume of ICOs. But perhaps this is quantity over depth analysis. I don’t want to read an incomplete summary of the whitepaper- in that it contains some of the bullet points, but none of the explanation. If the whitepaper also didn’t have explanation- then the review should point that out. The alternative lending world is full of companies optimistic they could reinvent credit scoring and ended up in ‘no mans land’ and never found a market.

    What I’d have preferred to see is examination of whether Bloom’s proposed solution actually addresses any of its stated objectives; why should we believe they can solve the problems they claim to tackle.

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ICO Analysis: CWEX

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Investing in fine wine is a very attractive proposition. However, if you don’t know what you’re doing, it’s risky business. When acquiring wine over the internet, collectors have to deal with high fees, counterfeit bottles, border taxation, regulations, and insurance. And then if their bottle arrives in one piece, they have to worry about storing it properly. CWEX is using the skills of the blockchain to help investors cut down, even eliminate, most of these costs.

“We provide fine wine vendors and cryptocurrency owners with the possibility to trade together for the first time in a live market environment on a truly global scale.”

Based on EOS, CWEX is creating a fine wine trading platform, and onboarding trusted partners and vendors. Every rare wine bottle offered for trading is provided with a unique certificate of authenticity issued on the blockchain. This certificate provides a buyer with an “unambiguous identification of his investment.”

Crypto holders that want to invest in wine, can trade it on CWEX platform without ever holding the bottle and worrying about insurance/storage. CWEX will store it for them in their Swiss-based facility. And all they need to trade with is their certificate.

The trading platform is managed by two separate entities; DotChain GmbH and Crypto Wine Exchange (CWEX).

DotChain GmbH (Switzerland) ensures the contractual validity of the fine wine products, trade accountability, and product authenticity.

Crypto Wine Exchange (Hong Kong) is the blockchain based marketplace.

Here’s how it works:

  1. Registered traders place a bid or offer on selected fine wine.
  2. Once offer is matched the trader is notified.
  3. CWEX, in partnership with DotChain GmbH, secures the asset, meets all the compliance requirements and insures your asset.
  4. A blockchain based ownership certificate is transferred to the buyer. it guarantees the bottle’s authenticity and the investment value.
  5. As the certificate owner, you have three options; 1) your ownership certification can be traded on the platform. 2) its held for the price appreciation. or 3) have your wine delivered to your house.

Token

CWEX is the native Crypto Wine Exchange token. It is built on EOS for unmatched TPS, scalability, no fees, multiple wallets, and intuitive smart contract programming.

The main benefit of CWEX token is that it reduces trading fees. The system gives discounts of deductible fees automatically on the condition of having enough CWEX in your account.

Distribution:

  • 62% Crowdsale
  • 12% Community growth
  • 14% Team
  • 3% Bounty
  • 5% Legal
  • 4% Future stakeholder

Allocation

  • 25% Global partner and vendor management
  • 25% CWEX platform development
  • 25% Market compliance management
  • 25% Expansion and operations

Team

From Switzerland, this impressive team has 5 founders.

Jacob Manuel Kallupurackal – Co-Founder/CEO. He has worked for Cisco since 2015 as a Global Training Program Manager.

Maxim Andersen – Co-Founder/Blockchain Expert. 5 years as a Beam Instrumentation Specialist for CERN. Over 2 years as Software Engineer at CISCO.

Thomas Tsang – Co-Founder/Project Manager. 3 years as Remote Participation Analyst for the United Nations Telecommunications Union.

Nadir Zemrani – Co-Founder/Finance Manager. Master of Business from Swiss Management School in 2017.

Stephen Gonah – Co-Founder/Compliance Expert. Spent 14 years in different Officer roles for UNHCR, the UN Refugee Agency.

David Guye – Partner Relations Manager. Huge wine expert.

Their current Advisory Board has 4 members. 3 of them look impressive with experience at JP Morgan, UN Food Program, HSBC, and Schroders.

Verdict

Despite being a risky and challenging investment, if it turns out fine wine, it can be quite profitable. According to wineinvestment.com, “the fine wine market has consistently delivered a positive absolute return over any 5-year return. More importantly, of the total 57 Five-Year periods that we covered (2008-2018), only 9 periods experienced negative returns.”

Risks

  • The token use case isn’t very exciting. It looks like most of its purpose is to save on trading fees. -1
  • The community is small. 300+ Twitter, 100 viewers of their ad video, 4,000 Telegram (bounty chasers). -1
  • 5 co-founders is a lot of chefs in the kitchen. -1

Growth Potential

  • As stated above, wine has consistently delivered positive returns to investors. When traders start making even better returns thanks to CWEX, and word gets out, it will ramp up the entire market. +3
  • On Crypto Wine Exchange, you can trade in CWEX/EOS/BTC/ETH/NEO/USDT. +2
  • The team is high grade. +3
  • There are a lot of wine collectors/investors out there. +2

Disposition

Cool concept. Great looking team. Very possible this project ages like a fine wine. 7/10

Investment Details

  • Symbol: CWEX
  • Platform: EOS
  • Total Supply: 89 million
  • Amount for Sale: 55 million (62%)
  • Price: $0.20
  • Presale: Dec 15 – Jan 9th (20% bonus)
  • Public Sale: Jan 10- March 31
  • Hardcap: $10 million
  • Softcap: $1 million
  • Website:  https://cwinex.io/
  • Telegramhttps://t.me/cwexio

All unsold tokens will be burned

Featured image courtesy of Shutterstock. 

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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4.2 stars on average, based on 26 rated postsJoshua Larson is also known as the "Bullshit Man" for his ability to spot it a mile away. Avid ICO researcher and contributor. Former professional poker player/backer. Spent 10 years analyzing hand history, stats, and player data. Discovered blockchain in late 2016, and never looked back. He now uses his analysis skills to investigate ICOs full time. What a perfect match, because in today's crazy world of ICOs, information, passion, and diligence = dollar bills!




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ICO Analysis: MOBU

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There’s a lot of buzz around security token offerings (STOs), and for good reason. There’s an $80 trillion securities market that has barely been touched by blockchain. Uncertainty and discrepancy in regulations have stifled the market up to this point. But it’s just a matter of time before the world is swimming in STOs.

This new project, MOBU, wants to provide a platform for launching compliant security tokens. This platform will “incorporate the ability to select experienced legal counsel across multiple jurisdictions within the platform, token issuers can be sure they can create compliant tokens customed to their local jurisdictions.”

From the whitepaper:

“MOBU is a decentralized blockchain based organized ICO platform for launching compliant security tokens. Real businesses such as property development companies, gold mines, retail companies and many more will be able to launch security tokens on the MOBU platform. MOBU connects approved entrepreneurs and investors by cutting out middlemen.”

Some core features of the platform:

  • MOB20 Protocol that defines a set of commands for security tokens to implement.
  • Supports Reg S, D, and A+ compliant security token offerings.
  • Vetted tender process for: legal providers, smart contract developers, escrow providers, KYC providers, etc.
  • A new standard called, Know Your Supplier (KYS), for complete due diligence compliance for all service providers using the platform.
  • A rating system for service providers which will create a free marketplace for investors.
  • A network of authorization centers for KYC/AML compliance.

This is only a taste of what MOBU plans to offer; check out the whitepaper here for more details.

Token

MOBU is a utility token and is the key to smart contracts and the ecosystem. Found on  pages 15-18 of the whitepaper is all the different purposes of the token, including MOBU Referrals, “where companies or individuals referring ICO issuers onto MOBU will be rewarded in MOBU tokens which will be equivalent of one year’s revenue generated on the platform by the percentage of fees generated from the marketplace.” Additionally, “This amount will be paid in MOBU and locked-up over a 3-year period also ensuring an increase in demand and scarcity of MOBU.”

There is also what’s called a “lockup” utility: All the ICO service providers on the MOBU will stake a certain amount of MOBU tokens to receive the right to operate in the ecosystem. These tokens will be locked up for the full duration while the service provider remains and utilizes the MOBU ecosystem.

Distribution:

Team

Mostly from South Africa, 12 members of the management team are listed. As a whole, they seem good, but not great. Here are a few that stood out.

Juan Engelbrecht – Founder/CEO. Also founded Zaber (a large South Africa crypto farm) in 2015. He spent 2 years as Director at Khalifa Capital. Has been Director at Evolve Fund Managers since 2013.

Paul Pelser – CFO.  He spent 17 years as an accountant for PSP Pelsar Accountants. He has been the owner of Pregal Mining for the last seven years,

Paresh Masani – Blockchain/security engineer. He spent three years as Mobile Platform Exec Director at Goldman Sachs, London. Senior Director at Thomson Reuters and ETX Capital.

A total of 12 Advisors, and two are from Realstart.com, a custom software development company. At least six of them are ICO experts and three are blockchain enthusiasts.

Verdict

This is an extremely attractive project andnd it looks like the hype/demand for this token is there. They already raised $3 million in the pre-sale, and are asking for just $6.5 mill more in the public sale.

Being a front-runner in the cryptocurrency space has proven to be a beautiful thing. When we asked CEO Juan Engelbrecht, who is your nos 1 and 2 competitors, he named Securitize and Polymath. Polymath has a $75 million market cap.

Risks

  • Pretty much crickets in their GitHub. Twelve followers. -1
  • No MVP out yet. They provide this video of what the MVP will look like, though. -1
  •  Non-accredited investors from the US are banned from using the platform. This is the opposite of a risk but gets a minus nonetheless. -1 
  • Their Blockchain Engineer, Paresh Masani (Goldman Sachs and Barclays) is a stud. But the rest of the team and advisors seem pretty average. -1
  • At this point in time, no major exchange is going to list the security tokens birthed from MOBU. When asked about this in Telegram their CEO said, “LA token has a security token exchange division. Also, MOBU is securing equity stake in an operational stock exchange. GBAX and Tzero will also have security token exchanges available soon.” -0.8

Growth Potential

  • They already have a Chrome and Gold mining business signed up to tokenize through MOBU. +2
  • The $9 million hard cap leaves all kinds of room for gains.+3
  • 120 million tokens is all there will ever be; 100% of them will be sold in the ICO. +1
  • MOBU will develop a First Forex Percentage Allocation Money Management Account and will retain 20% of the authorized tokens to put back into the development of the MOBU Platform.+2
  • From the company: “MOBU token will be available on most exchanges such as Bancor but have already been approved by COINEXCHANGE, CRYPTOPIA, IDEX, GET BTC, HitBTC, LIVECOIN and YoBit.net.”+2
  • Although most of these reviewers have lost credibility over the last year, their strong scores prove the hype train around this project is real. +2

Disposition

We usually don’t cover ICOs post-pre-sale, but this one is an exception because it’s still an attractive deal. The pre-sale bonus was 25%, and if you are fortunate enough to get into this crowdsale the bonus will be 20-25% depending on how early you get in. After that, the sky is the limit for MOBU.  7.2/10

Investment Details

Featured image courtesy of Shutterstock

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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4.2 stars on average, based on 26 rated postsJoshua Larson is also known as the "Bullshit Man" for his ability to spot it a mile away. Avid ICO researcher and contributor. Former professional poker player/backer. Spent 10 years analyzing hand history, stats, and player data. Discovered blockchain in late 2016, and never looked back. He now uses his analysis skills to investigate ICOs full time. What a perfect match, because in today's crazy world of ICOs, information, passion, and diligence = dollar bills!




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ICO Analysis: MFChain

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MFChain is in essence an entire digital economy with a vision towards creating an infrastructure within the blockchain community which is supportive of all cryptocurrencies. This ecosystem will enable seamless transactions and development to take place and facilitate an entire support network to grow around the future of the MFMainnet.

Beginning with a payments processing and rewards solution, the project will quickly expand with the launch of a variety of cross-chain features including a multi-currency ICO platform, and multi-language smart contract programming within the all encompassing ecosystem. This is ultimately focused on bringing the entire blockchain community of developers, merchants and consumers together in one central and flexible hub.

Empowering Rewards System

One of the major features of the platform which will be implemented initially is the unique rewards system. This will incentivize not only consumers, but also merchants with rebates of up to 1% available for both parties as well as the freedom and flexibility to accept multiple crypto currencies securely. All of which can be done through any Android or iOS powered mobile device which merchants can use as a POS system.

This will be the first of many innovative features to be launched within the ecosystem which will later incorporate attractive benefits for developers, ICO teams, and entrepreneurs alike.

Token

The native token of the platform will be the MFX token. This is an ERC223 token and will be the main token on the platform although the entire principle of the ecosystem is to allow freedom and acceptance of multiple currencies. MFX will be the token which is rebated to both merchants and consumers in the rewards program. This will essentially increase the flow of the token throughout all of the platform processes over time.

There will be a total maximum supply of 521,000,000 MFX tokens with an initial circulating supply of 306,000,000. 57% of the total tokens will be made available during the ICO period. The rest of the tokens will be allocated as follows:

  • Merchant Incentive Program: 15%
  • Developers & Advisors : 8%
  • Airdrops: 1%

A final 19% of tokens will be locked for future developments. These will be released in two blocks at times to be confirmed during Q2 of 2019 and 2020 respectively.

Developer and Advisor tokens will be subject to vesting and periodically released for a period of 12 months following the ICO.

The ERC233 MFX tokens will be converted to MFF tokens upon the mainnet release which is currently scheduled to occur in Q3 of 2019.

Team

Craig Neil (CEO)

He describes himself as a serial entrepreneur and has indeed headed up a variety of projects both in the blockchain sector, and also in finance and advertising. Neil also possesses an extensive engineering background having spent almost 5 years as a full stack engineer at Lenders Direct Capital prior to focusing on his own business endeavors.

Jayson Rellis (President)

Rellis is an ICO investor and strategist with a number of significant roles in other projects, such as his partner position at Komorebi Alliance. Prior to his passion for the blockchain, he headed up regional operations at Verizon Wireless where he was employed for more than a decade. He is also a contributing writer for HackerNoon.

Brian Rankin (VP of Banking Integration)

He has interests as an advisor or director for a number of other projects including SigFig, although his most captivating experience noted within the blockchain sector comes from his time as VP for client services at Ripple where he oversaw a number of banking related developments.

Advisors

The project have a total of five advisors currently on board. These members are covering a number of areas including marketing, PR, and technical matters. Among these is prolific project advisor Bogdan Fiedur, a blockchain expert whose skills are widely employed and who features on the ICOBench list of experts.

Partners

Partnerships are a vital aspect within the MFChain project, given the amount of integration with payment processors and networks which is required. The latest partnership which they have struck is with Zagg Protocol. This is in addition to existing partnerships with:

  • ShapeShift
  • Komorebi Alliance
  • DDEX
  • Chosen Payments
  • Loopring
  • Identity Mind
  • EduHash

These key partnerships ensure a progressive path for the project with more to be developed as the project continues to progress.

Verdict

Below is a breakdown of the risks and growth potential of MFChain.

Risks

  • The strong competition both within and outside the blockchain which exists in a variety of the markets MFChain is targeting is concerning. These include the likes of Dash, UTrust, and Stack. (-0.5)
  • The broad focus of the project into a number of markets may cause them to lose focus and also leaves them vulnerable as a new project in a variety of areas. (-0.5)
  • MFChain’s core team, whilst having diverse experiences, have nothing which stands out as highly suited to running this type of proposed multi-million dollar platform, with the exception of their VPs experience at Ripple. (-1)
  • Full release of the core teams vested tokens will be completed by Q2 of 2019 according to the whitepaper, with full mainnet launch not scheduled until Q3 of 2019. (-2)

Growth Potential

  • The global payments market alone is heading towards a $1 trillion value. This represents a huge market with almost unlimited potential for growth. (+2)
  • Moving toward a blockchain based and cashless society, we would expect to see a big migration toward blockchain based ecosystems such as MFChain. (+2)
  • The broad focus of the project is also positive in the sense of flexibility and scalability. Two very important factors among blockchain based projects. (+2)
  • The project have maintained a strong and steady following throughout all media channels. This is indicative of the potential and positive sentiment which the community feels toward MFChain. (+3)

Disposition

MFChain has harnessed the fundamental principles of blockchain to provide an ecosystem which is both rewarding and flexible throughout. As the community strives to find ways to promote everyday use of cryptocurrencies, the introduction of a system which can perform all of its functions in a cross-platform manner, is an exciting prospect.

Although the project team still have a lot of major steps to complete in order to bring MFChain to market, premium among these being to establish more key partnerships, the market is large enough and increasing constantly in size for them to position themselves strongly within if they can continue the current momentum.

MFChain receives a 5/10.

Investment Details

  • Type: ERC233
  • Symbol: MFX
  • Platform: Ethereum prior to Mainnet (2019 Q3)
  • Crowdsale: October 15th – December 15
  • Minimum Investment: 0.1ETH
  • Price: 1ETH = 8,500 MFX
  • Hard Cap: 33,000ETH or $17,000,000 equivalent
  • Payments Accepted: ETH
  • Restricted from Participating: USA

Featured image courtesy of Shutterstock.

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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