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ICO Analysis: Verasity (VRA)

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Verasity is a video-sharing platform that caters to content creators and rewards viewers with VERA tokens just for watching content, sharing videos, watching ads and for referrals. Over the past few years, brands have shifted their advertising model to allow influencers to share products with their audience. This gives products a much more personal touch and translates to better conversions.

Verasity will provide a way for viewers to help support their favorite channels by the use of VeraSparks. VeraSparks is a smart contract that allows viewers to buy and own a portion of a channel, and be rewarded with profits especially in future growth.

How is Verasity different than the competition in this field? Verasity is the only platform combining the following: Decentralized Proprietary Blockchain, Proof of View (PoV) – patent pending, Watch and Earn, Centralized Video Distribution, VeraSparks and the Spark Marketplace, and multiple ways for creators and users to earn VERA tokens. Just one of Veracity’s features, Proof of View (PoV), will help solve the problem of fake reviews that affect creators and advertisers.

Token

The VERA token is an ERC-20 token used as a payment method between brands and creators directly ensuring that brand placements are verified through Verasity’s Proof of View technology. Not only do brands now have direct access to content creators, but advertisers have the opportunity to reward viewers. Views are recorded on the blockchain so that validating viewer interaction is easily auditable. Proof of View is Verasity’s Patent Pending (*US and international patent pending, application number 62627285) system that provides more accurate audience metrics than traditional methods.

Team

The list of team members and advisers on their website is quite extensive compared to the majority of ICOs. The team and advisers are showing commitment to the project with team tokens locked for 18 months and advisor tokens locked for 9 months. A few team members include: 

David Orman – CEO & Co-Founder

  • Founding Partner – Hatch-House
  • Founder – Namro Ventures Ltd
  • Advisor – Carabiner Partners
  • Formerly VP of Joost

David Rowe – Co-Founder

  • CEO – Black Green Capital
  • Founder – Hydro66
  • Founder – Easynet Group
  • Former Managing Board Member – Sky

Chris Gale – Co-Founder

  • Founder & CEO – Odyssey Mobile
  • Founder – TouchTab
  • Former CEO – Level Up Media Ltd
  • Crypto Investor & Blockchain Advisor

Adam Simmons – Co-Founder

  • Former VP Marketing – Level Up Media Ltd
  • Owner – Madals TV

Advisers include: 

Dr. Christian Jaag – Advisor

  • Founder – Cryptoeconomics
  • Managing Partner – Swiss Economics
  • Lecturer – Universities of St. Galen and Zurich

Matt Heiman – Advisor

  • Founder – Diagonal View
  • Founder – Mobix Trading
  • Founding Investor – Just Giving
  • Adviser – Channel 4, Visimo, The Cloud, Palringo

Jin Young Choi – Verasity Ambassador for Asia

  • CEO – Bitbank
  • CEO – Woorim Holdings
  • CEO – East Nine Company Ltd
  • CEO – Vision Group Company Ltd
  • Permanent CEO – D!conomy LAB
  • Executive Commissioner of World Franchise Council
  • Former Mayor of Namon City

Joel Kovshoff – Advisor

  • Founder and CEO – MyICOPool
  • Founder and CEO – Athena Trading Bot
  • Blockchain Advisor and Educator
  • A complete list of team members and advisors can be found at verasity.io.

Verdict

Verasity will use blockchain technology to finally have a transparent and reliable solution to the many problems facing the video sharing industry. Some of the key features of Verasity’s blockchain technologies are: Verasity High-Performance Blockchain, VERA Transactions, Proof of View (patent pending) and DPoS. All of the videos run off of VeraPlayer, which is a blockchain enabled video player that allows users to view content securely from many mobile and desktop devices without the need to install additional software. Verasity has partnered with Akamai, a leading global content distribution network. This enables Verasity to deliver over 8 PetaBytes of video data per month, allowing them to scale quickly. If Verasity continues to deliver on the benchmarks outlined on their roadmap, they could quickly become a major player in this highly competitive field.

Risks

  • Although Verasity is unique with their own blockchain and PoV, it still has competition such as Steem, Basic Attention Token, Props, and Flixxo. -1.25
  • The hard cap is on the high side at 6,245,750,000 VRA which equates to over $46M USD. -1.5

Growth Potential

  • Verasity has a large and experienced team along with top-notch advisers that are capable of building and scaling the company successfully. +4
  • Having multiple ways to earn for creators and viewers has the potential to grow at a fast pace while their partnership with Akamai will allow for scalability. Basic Attention Token may use Verasity as its default video player. +3.5
  • Hype and community are important to create exposure for ICOs. Verasity has over 41k telegram members, 10k Twitter followers, and 237k Facebook followers. +2.5

Disposition

Blockchain platforms are in high demand right now. Verasity is no exception. With internet traffic being worth $312 billion by 2021, online video is set to account for 82% of all traffic. Company giants such as Facebook and Google generated $191 billion in advertising revenue in 2017. Personal data has become the new commodity and Verasity aims to reward creators and content publishers. Verasity is 100% SICOP compliant (Sustainable ICOs Protocol) which defines rules and methodology to determine whether ICOs are secure, follow good practices and ethical rules. Verasity is one of the few ICOs that is completely compliant. In an ICO atmosphere riddled with scams, this gives Verasity a head start. Due to the enormous potential as a successful first mover and the fact that they have followed very strict rules to be ethically compliant, Verasity receives a rating of 7.25 out of 10.

Investment Details

  • Symbol: VRA
  • Price: 1 VRA = 0.0075 USD increases by 1% per 24 hours during sale
  • MVP/Prototype: Available
  • Platform: Ethereum
  • Payments Accepted: ETH, BTC
  • Total Token Supply: 12,491,500,000
  • Hard Cap: 6,245,750,000 VRA
  • Min Purchase: 10,000 VRA
  • Restricted Areas: USA (Accredited only), Cayman Islands, North Korea, Somalia, Yemen

Learn more about Verasity:
Website
Whitepaper
Token Sale Info

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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4.6 stars on average, based on 43 rated postsKent Hamilton - ICO Analyst on Hacked and Founder of CryptoDayTrader.io - ICO Insider Info




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ICO Analysis: Ocean Protocol

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Data has come into the public spotlight recently with scandals like Cambridge Analytica making everyone more aware of the implications of data and just how valuable it can be, both for consumers and corporations.

However, it might surprise you to learn that most data in the world goes unused.

According to Ocean Protocol’s whitepaper, only 1% of the world’s data gets analyzed. Moreover, as society continues to go digital, more and more data is produced every year.

In 2010, the world produced 1 zettabyte (ZB) of data. That’s 1,000,000,000,000 gigabytes (GB) of data. To put that into perspective, a standard iPhone X comes with 64 GB of data. 1,000,000,000,000 / 64 = 15.6 billion iPhone Xes worth of data.

That figure might seem like a lot until you consider the fact that in 2016, the world produced 16 ZB of data and will produce more than 160 ZB by 2025.

So if only 1% of the world’s data is being used, that’s a lot of data that sits dormant.

Some accused Cambridge Analytica of using data from Facebook to influence elections. If that’s true, data can be used for truly significant purposes, good or bad.

The Emergence of Artificial Intelligence (AI)

While data in itself is a huge industry, AI is also an emerging industry that is set to impact every part of the economy in the coming years.

By 2025, revenue from AI will hit $60 billion.

However, AI needs data to be accurate. And given that most of the world’s data is unutilized, that means AI is being held back from its potential. Its only companies with enormous caches of data like Facebook and Google that are really pushing ahead in the AI industry.

Why Data is Underutilized

Data is being underutilized because sharing data amongst parties currently suffers from a number of challenges:

1) Centralized hosting

2) Cost (transaction fees, commissions, etc).

3) Lack of flexible pricing mechanisms (E.g. for building apps, model training)

4) Lack of audit trial for compliance purposes

5) No control over data usage once data supplied by providers

6) Lack of frameworks for consent, trust, and regulation

7) No way to track data usage for royalty pricing models

Ocean Protocol: A Decentralized Data Exchange for AI

Ocean Protocol wants to enable the exchange and sharing of data that could be put to use for AI development and other purposes.

The market for data will be two-sided between Data Providers and Data Consumers.

Data Providers earn Ocean Tokens (OCN) by providing data while Data Consumers pay OCN to providers for valuable data.

Providers can set data pricing via Ocean Protocol to prevent problems like vendor lock-in, choose from various pricing models, control who buys their data, see who has worked with their data, set different usage models (one-time, limited time, continuous), and sell their data without revealing it.

On the other hand, consumers benefit from transparent pricing, clear usage guidelines, previews of data before purchasing, choice amongst different data providers, data quality and reputation reviews, and tracking of data that has been bought and used.

OCN can also be earned by curating data, becoming a data marketplace that interfaces with Ocean Protocol, and providing network services like validation, verification, and storing the network’s blockchain.

Token

OCN’s total supply is fixed at 1.41 billion OCN.

Network service providers like validators earn OCN, which has a block time in seconds.

The token’s supply will be allocated as follows.

45% Network Keepers (block rewards for storing the blockchain and validating transactions) and Data Providers

25% Token Purchasers – goes towards funding Ocean Protocol’s development, partnerships, nurturing key customers as well as providing liquidity. 10% of this amount will be held in reserve for a possible secondary token sale.

20% Founding Team – used for core protocol, development of network and software, business development, community support, marketing.

10% Ocean Protocol Foundation – used for building community and ecosystem using bounties, grants, partnerships, and rewards.

50% of block-rewarded tokens will be released in 10 years.

Founding team and Ocean Protocol Foundation tokens will be released in six equal portions over the course of five years, beginning in the end of 2017.

Twenty-five of the total OCN supply will be sold to investors in four phases:

1) Seed

2) Pre-Launch

3) Network Launch Distribution

4) Secondary Token Exchange (potential)

Fifteen percent will be distributed during Seed, Pre-Launch, and Network Launch Distribution phases.

There will be another 10% potentially distributed during a secondary exchange if additional liquidity is needed or additional funds are needed to build the Ocean Protocol community. Otherwise, these tokens will be burned, distributed proportionally to OCN holders, or sold by Ocean Protocol on exchanges on a publicly announced schedule.

All purchasers of OCN have to be whitelisted.

Team

The Ocean Protocol team brings a lot of experience to the table.

CEO Bruce Pon spent years at top companies like Accenture and Daimler AG as a consultant and project manager before founding his own consulting, data, and blockchain-based companies.

Overall, the team has deep experience in big data, blockchain, AI, and data exchange and has done things like calculate gravity assisted trajectories between Earth and Mars, built a dozen global banks, managed operating budgets over $30 million, and more.

Companies, institutions, and organizations that the team is or has worked with include MIT, Cisco, Oracle, Microsoft, IBM, Google, Ernst & Young, and more.

Pon and other core members founded BigchainDB in 2014. BigchainDB will develop Ocean Protocol and has already created things like ascribe.io, a way for creators to track intellectual property on the blockchain, WhereOnThe.Net, which tracks the spread of creative works, IDPB, the Interplanetary Database or a shared global database, ImageMatch, machine learning-based image recognition, and more. Clearly, it isn’t their first rodeo when it comes to things like blockchain, data, and AI.

DEX Pte. Ltd. is also working on developing Ocean Protocol and was a lead partner for Data City : Data Nation, a partnership amongst Singaporean and British corporations and governments to work on data exchange by providing common regulatory and governance frameworks.

Singapore, which has shown its hostility towards crypto at times, is the lead government partner for Ocean Protocol. Singapore wants to become the hub for data sharing and is working with Ocean Protocol to achieve that goal.

Verdict

Though Ocean Protocol has a promising premise and team with lots of relevant experience, lack of a working product and significant partnerships makes investing less desirable.

Risks

  • No working product (-2)
  • Many other competitors like Enigma, Datum, Dentcoin, Streamr, and more, some of which have working products. (-1)
  • No other significant advisors or partnerships besides Singaporean government that could boost the spread of Ocean Protocol. (-1)
  • No hard cap announced for Network Launch Distribution round. (-1)

Growth Potential

  • Data sharing and AI are huge growth industries. (+3)
  • Team has lots of experience, especially in relevant fields, such as blockchain, data exchange, and AI. (+3)
  • While competitors may be focusing on specific use cases, such as “data marketplace for advertising data”, Ocean Protocol is more of a platform, and platforms, e.g. Ethereum and NEO, have done well in the past. (+2)
  • Pre-Launch round had an equitable token distribution with a max contribution of 1250 euros – helps prevent dumping by whales. (+2)
  • Long vesting periods to prevent dumping. (+1)

Disposition

It might be better to pick up some OCN post-ICO or if and when the project is more proven in terms of a working product and partnerships. Moreover, Network Launch Distribution details have yet to be released, which could have an influence on investment potential as well.

Ocean Protocol receives a 5/10.

Investment Details

  • Type: Native Token
  • Symbol: OCN
  • Platform: Ocean Protocol
  • Crowdsale: Network Launch Distribution date unspecified
  • Minimum Investment: Unspecified (Network Launch Distribution)
  • Price: Unspecified (Network Launch Distribution)
  • Hard Cap: 25m euros (Seed and Pre-Launch), Unspecified (Network Launch Distribution)
  • Payments Accepted: ETH
  • Restricted from Participating: not specified but their Ocean Tokenomics article makes it seem like it would be open to even un-accredited US and Canadian investors (see “Lock-Up”)

For more information:

Ocean Protocol Website

Featured image courtesy of Shutterstock.

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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ICO Analysis: Harmony

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As of today, there are no blockchains in existence that can scale to the needs of 5G technology and the internet of things. According to this Huawei article, to meet the requirements of 5G you need 100 billion connections, 1 ms latency and 10 Gbps throughput.

New startup, Harmony Protocol, aims to be the first to meet these requirements by redesigning the public chain with top performance and physical locations, which will scale blockchain to 10 million transactions/second and 100-millisecond latency, and at no more than a 0.1% fee.

Let’s pause here. A lot of people are about to skim over the rest of this analysis, thinking it’s just another ICO promising the world. And to be honest, few of us are technical enough to know if what Harmony promises is doable. What I can tell you after looking deep into this company is these guys are “THE REAL DEAL HOLYFIELD”, and this project has the “potential” to be a top 5 token for all of crypto.

Harmony will try to bring 1,000x speed and capacity to the next generation of the decentralized economy, enabling open marketplaces for 10 billion people and 100 billion devices. They plan to do this by proposing linear scaling over network nodes and machine cores using OmniLedger and Rust. These innovations together will bring a 1,000x breakthrough to the scaling transaction rate.

Omniledger Byzantine protocol is a secure, scale-out, decentralized ledger via sharding. It currently does 13,000 tx/sec and 1.5 sec latency with 1,800 hosts.  The protocol has the following principles and optimizations for scaling.

  • Atomic shard commit: Each shard uses O(log n) multicast tree-based BFT to unanimously accept cross-shard transactions with O(1)-size coordination.
  • Gradual transition Sybil resistant identities to maintain liveness when swapping. A sliding window from a fixed permutation to ensure ⅔ honest majority.
  • Pruning checkpoints State blocks for storage and bootstrapping against Byzantine DoS. Multi-hop, collectively signed back -pointers, 100x space savings.
  • Parallelizing blocks Acyclic graphs to capture transaction dependencies transitively. This divides each shard into groups to replace faulty nodes with a view-change.

A few of the most interesting features Harmony will offer are Location Oracles, Decentralized Maps and an AI data marketplace. These things will allow new innovations to move from imagination to reality, including:

  • Community content: Long-tail features, incentivized games, #pokemom, augmented reality and IoT w/ GPS data.
  • Smart cities: Autonomous vehicles-, ~1,000 self-organizing swarm robots with driven mission.
  • Privacy: Preserving Multiparty computation, #deletefacebook, homomorphic encryption.
  1.  Location Oracles: Nodes must be able to independently verify an oracle’s consistency so that it can effectively serve as authenticated data feeds. It is a challenge to integrate smart contracts with oracles that serve as authenticated data feeds. The team studied Crux: Locality-Preserving Distributed Systems for optimizing routing and for exposing network topology. This can take the GPS signals of mobile or IoT devices as proof of location in applications.
  2. Decentralized Maps:  Maps for geocoding and points of interest can be a showcase for decentralized applications in the real world. A good starting point for building decentralized maps on Harmony can be augmented reality games with incentives like Pokémon. The competitive advantage of decentralized maps is the long-tail, community-specific content. For example, a school can mobilize all of its staff to map out its buildings and playgrounds in a day; any student or organization can then build games and events on top of the location data without coordination.
  3. AI Data Marketplace: Harmony will also serve as a high-volume data marketplace and optimize its machine learning performance. It will follow blockchain-based machine learning marketplaces to build a new decentralized economy based on data.

Harmony also explores the design space and the scaling of smart contracts. It designed a new programming language called Min, and built a prototype compiler to demonstrate its ease and security, It compiles Min directly to machine code, eliminating the common dependencies of libraries or system tools. Currently, the compiler bootstraps itself in x86-64 instructions and supports development in Mac OS. In an unpublished repo Min also compiles to Java VM without any third-party tools.

The company has the following message:

“Computers automate tasks, Internet delivers information, smartphones bring mobility at almost no cost. Harmony will bring the next revolution of the decentralized economy to the masses, in which enforcing transactions and contracts is essentially free. Harmony will enable disintermediation of trust where anyone can create businesses without a central authority. For example, all 10B people can vote on a bill in 17 minutes; or, organization resources can be efficiently re-allocated every second.”

Token

The token model of Harmony aims to build a sustainable platform with help from decentralized developers and aligned investors, balancing the long-term commitment of development with the tiered incentives of investment.

The distribution is as follows:

  • 40% Community and Developer
  • 28% Foundation and Research
  • 20% Sales and Floating
  • 12% Founder and Team

For details on token lockup periods and incentives check out page 20 of the whitepaper.

The use of proceeds are outlined below:

  • 40% tech development of protocol platform
  • 20% Community Engagement and developer programs.
  • 15% Business Dev, Marketing
  • 10% Operations, Equipment, Cloud Servers
  • 10% Collaboration with Academic Research
  • 5% Legal, Finance

Team

The team is the reason we decided to run this analysis early before all the info was available. Readers need to know about this stacked group of elite techies.

Stephen Tse: is the project founder. His past experience includes: research at Microsoft Research, senior infrastructure engineer at Google, principal engineer on search ranking at Apple. He founded the mobile search Spotsetter with institutional venture capital; Apple later acquired the startup.

Alok Kothari has experience in deep learning models for natural language understanding at Apple Siri. His research paper won the best data set award at ICWSM 2013.

Rongjian Lan is an infrastructure engineer for Play Store at Google. He has published more than ten academic papers on spatio-temporal querying and map-based visualization. He is the co-chair of ABC Blockchain Foundation with 100+ engineers from Google, Facebook and LinkedIn as members.

Hakwan Lau is a Rhodes Scholar that specializes in neuroscience and machine learning. He was an associate professor at Columbia University and has published 90+ papers in peer-reviewed journals.

Trausti Kristjansson, whose previous experience includes stops at Microsoft Research, IBM Research and Google Research, founded full-stack startups and led PhD engineers at the top of their field as an Engineering Director.

Team member Bruce Huang served as engineer lead at Microsoft for seven years, a director at Alibaba Cloud and at Credit Ease. Later, he was the CEO of Madailicai, a top peer lending company in China.

Nicolas Burtey founded a VR video startup in 2012 that grew to 40 people and raised $10 million. Orah served the needs of thousands of professional content creators in 70 countries by selling GPU-driven live stitching software and 360° camera.

On top of that, Harmony has six extremely impressive advisers/collaborators. Check them out here. Below we highlight two project collaborators:

Verdict

I’ve watched more than a few conspiracy theory videos on YouTube. I know about Bilderbergers and The New World Order. This team has Illuminati written all over it. Hakwan Lau is a Rhodes Scholar for shit’s sake.

Hakwan’s latest science paper was called, “What is consciousness, and could machines have it?” At Harmony, he is exploring the connection between probabilistic consensus protocols and brain communication. He’s also studying “privacy-preserving modeling of mental patience’s data on blockchain.”

The whitepaper lists Harmony Protocols’ closest competitors; EOS valued at $14 billion, Zilliqa valued at $700 million, Hashgraph at $300 million, Thunder $100 million, Dfinity $100 million and Kadena at $12 million.

These valuations show just how important scalability is to the market. It’s everything right now.

Harmony has yet to announce its hard cap. Word on the streets is that it will be around $40 million. That’s massively less than the rest.

Risks

  • The token model is unsettling. Twenty-one billion tokens is a massive number. They do not give details on the utility uses of the token yet. It looks like there will definitely be staking nodes which means inflation. -1.2
  • A good question in their Q&A section was, “If OmniLedger is 13,000 tx/sec, how does Harmony make the leap to 10M tx/sec?” The answer: “Our further boosts to 10M tx/sec might come from: 100x more nodes (including light clients), 10x network (1Gb and 20ms world round trip with backbone relay), and 10x manycore graph processing.” So in order for Harmony to scale like they say they can, it will require community node participation. The more nodes go onto the chain, the faster it will transact. Growing their community to that scale will be very tough. -2
  • They aren’t doing a public ICO as of right now. So far they raised $18 million in a private seed sale. The whitepaper only mentions this in regards to further sales: “2018 Q4- Raising $?M as the final private token presale”. -1
  • No Telegram or community yet. Its still early, but still – they collected seed money already. -1

Growth Potential

  • Protocols that host DApps do really well. This one has innovative Location Oracles and Decentralized Maps. +4
  • They designed their blockchain with the 5G network in mind. The sky is the limit if they become a major player in 5G blockchain protocols.+2
  • A subproject of Harmony is a new programming language for writing smart contracts in an easier and safer way. Memory management requires enormous development effort or it dominates run-time cycles. According to the company, “Min’s innovative type inference automates ownership annotations in a region-based memory model, so code remains at a high-level abstraction without the complexity of a garbage collector.”+1
  • They plan on integrating the following aspects of a consensus protocol: scripts and contracts, fairness and efficiency (anti-pooling, proof of useful work, proof of stake), security and privacy (multi-signatures, attack models, verification) and off-chain and edge clients (Lightning, IoT)+1
  • This 2018 roadmap/chore list is strong. +2
  • Team is absolutely outstanding.+3

Disposition

This is a crypto investors wet dream. A team of ex-Apple and Googlers building a protocol for DApps that promises to scale the Decentralized 5G Economy to 10 billion People. Its a shame they won’t let the public buy into the sale easily. Guess we have to wait.  7.8/10

Investment Details

Featured image Courtesy of Shutterstock.

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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4.3 stars on average, based on 22 rated postsJoshua Larson is also known as the "Bullshit Man" for his ability to spot it a mile away. Avid ICO researcher and contributor. Former professional poker player/backer. Spent 10 years analyzing hand history, stats, and player data. Discovered blockchain in late 2016, and never looked back. He now uses his analysis skills to investigate ICOs full time. What a perfect match, because in today's crazy world of ICOs, information, passion, and diligence = dollar bills!




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ICO Analysis: Pigzbe

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London’s maiden cryptocurrency sculpture has been unveiled alongside the River Thames, reflecting a baby in a mother’s womb holding a tablet. Italian sculptor  Frederico Clapis is behind the design and was commissioned by cryptocurrency wallet Eidoo.

“The baby in the statue represents a generation being born into a world where blockchain is normal and useful for all,” according to Clapis in reports.

Eidoo isn’t the only digital wallet looking to capture the new generation for cryptocurrencies and blockchain technology. A startup dubbed Pigzbe has developed what they describe as a “piggy-wallet” which is a physical/digital hybrid ecosystem designed for children and households earning and saving funds in the 21st century. The physical end of the product is a cryptocurrency hard wallet for storing digital currencies, while the digital aspect is comprised of a decentralized app for games that kids can play on their tablet to encourage saving.

The Pigzbe ecosystem is comprised of the following  components: 1.) Wollo token; 2.) a cold-storage device and gaming controller; 3.) wallet app and educational game; 4.) Wollo card akin to a debit card for spending online and offline — in development. Pigzbe says they’re targeting hundreds of millions of children with $15 worth of weekly “pocket money”, seemingly through an allowance.

Kids and families alike will gain exposure to a decentralized financial system in which they can transfer funds quickly and cheaply within a network on the blockchain-fueled platform.

Token

Most ICOs use the Ethereum network, but Pigzbe takes a different tack, opting instead for Stellar. The white paper states: ” A single transaction costs 1/100,000 of one Stellar Lumen (XLM) in network fees. Wollo transfers between one family member and another are settled within 3 to 5 seconds, regardless of where you are in the world.”

Pigzbe is fueled by the Stellar-based Wollo token, which the startup describes as a “Swiss-based utility token.” Nearly three-quarters of the fixed token supply will be earmarked for the public, including an “active user incentive pool.” The company will also set aside a percentage for growth including an M&A pool, among others, illustrated below.

Courtesy: Pigzbe.com

Team

The management team boasts more than 150 years of combined experience across education products. Filippo Yacob, founder and CEO, is a Forbes 30-under-30 entrepreneur who also founded Primo Toys and coding toy Cubetto, which received accolades from Montessori.

Pigzbe also boasts a team of advisors and investors, including Natale Ferrara, who is at the helm of ICO-Engine and Eidoo — the company behind the London cryptocurrency sculpture.

Verdict

Pigzbe is an ambitious project, as evidenced by its plans to replace the traditional piggy bank, but it’s also a promising one. Consider its ability to secure an early listing on leading cryptocurrency exchange Bitfinex, this project appears to have the wind at its back.  Traders are likely to find liquidity in the Wollo token.

It’s disappointing that the Wollo token won’t be issued in the United States, as American children could benefit from financial learning and tools, but Pigzbe must be looking to avoid having the coin designated and regulated as a security. But given its mission to educate children about saving and spending in a hands-on way, the project is sure to strike a chord with families who are keen on decentralization and the blockchain around the world.

Even if it doesn’t replace the piggy bank — which Pigzbe believes it should — the Wollo token could be used as an educational and fun tool for kids to learn about digital money. Familiarizing them with the blockchain and decentralization will introduce a whole new way of transacting that wasn’t available to previous generations. The cold storage is a nice touch that will teach kids early on that they need to secure their digital funds.

Risks

  • One of the components of the Pigzbe ecosystem remains in development — the Wollo card for spending online and offline. While it’s only one of several moving parts to the Pigzbe project, we like to see completion. Any products that are dependent on the results of the token sale for the development add risk. -1
  • Cryptocurrencies haven’t officially made their way into the mainstream. Without regulation, the industry is still deemed risky by governments around the world, and therefore households may be reluctant to participate in a project that is built around the blockchain and cryptocurrencies, especially as it pertains to their children or a major life milestone like saving for college. -1.75

Growth Opportunity

  • Numbers don’t lie. Pigzbie boasts more than 20,500 Telegram members; 8,100-plus followers on Twitter; nearly 5,000 Facebook followers; nearly 2,600 subscribers. +2.5
  • Liquidity. In addition to Bitfinex, Wollo has also secured a listing on the Stellar Decentralized Exchange. +3
  • As the winner of an ICO race in Switzerland, Pigzbe was awarded most of a $1 million award in addition to the Bitfinex exchange listing. +2
  • A seasoned management team in education tech and electronics that combined has “shipped millions of products across more than 180 countries.” Founding members boast project experience with technology leaders including Apple, Google, Nokia, IBM and more. This kind of experience is hard to replicate at a startup. +3

Disposition

Based on the above analysis, we reach a score of 7.25 out of 10 for the Pigzbe ICO.

Investment Details

  • Pigzbe Websitehttps://www.pigzbe.com
  • Token Type: Utility
  • Platform: Stellar
  • Symbol: WLO
  • Pre-ICO: Private until late June 2018. Email hello@pigzbe.com
  • Public Crowdsale: July 4, 2018 12:00 GMT. Whitelisting will be open shortly. Check the Wollo Telegram channel for updates.
  • Token Supply: 675 million
  • Tokens Available for Sale: 175 million
  • Price: 1 Wollo token = USD 0.12 and the equivalent in ETH
  • Public Sale Minimum Purchase: 1,000 Wollo
  • Payment Methods: ETH
  • Jurisdictions Banned: U.S. and China

Featured image courtesy of Shutterstock.

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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4.5 stars on average, based on 16 rated postsGerelyn has been covering ICOs and the cryptocurrency market since mid-2017. She's also reported on fintech more broadly in addition to asset management, having previously specialized in institutional investing. She owns some BTC and ETH.




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