On August 3, 2015, Nokia’s digital mapping and cloud location service provider HERE was sold to a consortium of German car makers Audi, BMW, and Daimler for €2.8 billion. HERE is one of the top competitors to Google Maps, with special features for the car industry. Of course, better maps are useful to all drivers, but it seems likely that the three car makers want to use HERE for self-driving cars.
Audi is putting the pedal to the metal on their new self-driving car initiative, sending it alongside other drivers from San Francisco to Las Vegas just in time for CES 2015. That’s right; the German car company is sending their driverless vehicle on a nearly 550-mile journey to show off their technology. The A7 Sportback, nicknamed “Jack,” the car is equipped with laser scanners, a 3D video camera and side/rear facing radar sensors. Audi also utilized its famous cruise control technology that’s adaptive to the environment.