On August 3, 2015, Nokia’s digital mapping and cloud location service provider HERE was sold to a consortium of German car makers Audi, BMW, and Daimler for €2.8 billion. HERE is one of the top competitors to Google Maps, with special features for the car industry. Of course, better maps are useful to all drivers, but it seems likely that the three car makers want to use HERE for self-driving cars.
Audi announced that it’s going to the Moon. The German auto maker is teaming up with Part-Time Scientists, a German team participating in the Google Lunar XPRIZE.
The 2015 Consumer Electronics Show (CES 2015) always brings attention to the tech industry. Down the Las Vegas streets, everyone seems to be embracing technology in one form or another, from Bitcoin ATMs to self-driving cars. Inside the conference room, thousands of people are packed in visiting booths while talking devices and watching speakers present new features or gadgets. But talk is cheap; quantifying the data is where the real interest resides.
Audi is putting the pedal to the metal on their new self-driving car initiative, sending it alongside other drivers from San Francisco to Las Vegas just in time for CES 2015. That’s right; the German car company is sending their driverless vehicle on a nearly 550-mile journey to show off their technology. The A7 Sportback, nicknamed “Jack,” the car is equipped with laser scanners, a 3D video camera and side/rear facing radar sensors. Audi also utilized its famous cruise control technology that’s adaptive to the environment.