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ICO Analysis: openANX

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With ~28 days to go, openANX has sold more than 20,000,000 tokens to the tune of over $16 million.

The question is therefore open: will any of these tokens have value in, say, 90 days? What is openANX? Why has over $14 million been invested in it already? Should the rest of us take a swing at holding some of its share tokens?

Overview

OpenANX wants to “take advantage of technical developments on the Ethereum blockchain such as payment channels (Raiden, 0x, Swap, ERC20) and utilize them to overcome the challenges faced by the current [Centralized Exchange Model].” They identify and intend to address the following problems:

  • Counterparty credit risk induced by the issuance of IOUs at centralized exchanges and related uncertainties – the problems faced by Mt. Gox and BitStamp in the past are illustrative.
  • With existing decentralized exchanges, “there is a significant lack of activity and liquidity on these platforms as not everyone is desirous, or is able, to trade only crypto pairs – these exchanges do not work for the general population.”
  • openANX wants to offer decentralized trading to users who have been unable to successfully leverage it in its current rendition; additionally, they want fiat pairs to be possible in decentralized trading.
    • To this end, they seek to “complement the wave of “token only” decentralized matching engine projects which otherwise would not have fiat support, and hence further increase liquidity, and accessibility for the general public.”

The openANX project is different from pure decentralized exchange initiatives as it recognizes that non-trading ancillary services are required for attracting the critical mass of users required for a functional ecosystem.

openANX believes, in essence, that the primary drawback of decentralized exchanges as we see them today is a lack of fiat interactivity. They believe that by connecting the fiat economy to decentralized exchanges, the market will better be able to mature and expand into a usable entity for a wider number of participants. This is probably a valid assumption, as there could not have been any legitimate dollar valuations of any cryptocurrencies before trading of bitcoins began.

To achieve its overall goals, openANX will be charged with developing a fair bit of infrastructure to facilitate the actual movements. This ecosystem breaks down in the following way:

  • Exchange users
  • Asset Gateways
  • Order book sponsors
  • KYC/AML services
  • Dispute referees
  • Voting members

Most of these roles are alien to existing platforms, and all provide new economic opportunities surrounding the crypto markets. Each of these parties could, ultimately, be its own operational entity – businesses or foundations. “Exchange users” can be entire underlying exchanges, interacting with the global openANX network for more accurate price and volume information, because another of openANX’s goals is to provide more trading opportunities based on having more current information at each exchange. This is meant to maximize efficiency and profitability, and eventually maximizing attractiveness to newcomers.

openANX will also introduce the possibility of introducing credit risk swaps in crypto markets.

For example, ANX may have a strong public brand, and high levels of collateral locked up in the DAO relative to issue tokens, whilst Acme has an unknown brand and low levels of collateral. The ANXUSD/AcmeUSD order book allows these two tokens to be traded against the other, forming the basis for a credit risk trading market within the crypto marketplace. The pricing of these credit risks further provides users with another objective measure of counterparty risk.

As you can see, various gateways to fiat currency will have competing values, based on their credit risk and performance history. openANX very actively plans to enable anyone to enter the crypto economy as an asset gateway, enabling the usage of all the world’s value systems, in a decentralized fashion, with each earning its own reputation as a positively or negatively known quantity.

The Benefits

Part of the advantage to the openANX approach is in “liquidity aggregation,” or being able to stay independent of liquidity sources like still-existing centralized exchanges. The present situation is one where one or two major exchanges experiencing problems can drastically affect one’s ability to exit or enter the market – but if liquidity were continually aggregated on a decentralized platform, liquidity would be accessible regardless of problems that take place in individual exchanges.

Over time, this should lessen trader-dependence on centralized exchanges, encouraging them to instead work through openANX-enabled platforms that are more resilient. A tertiary effect of a more decentralized, on/off ramp for crypto-fiat trades is that prices across the board should become more reflective of each other, limiting the arbitrage opportunity that exchanges themselves sometimes have when selling coin directly to consumers.

In technical terms, openANX can be summed up in the following (from their technical whitepaper):

The openANX Team

The openANX is headed by Ken Lo of ANX International, one of the first and largest blockchain services companies. Previously, Lo worked for a few major companies including Verizon. His role is less important in the actual performance of openANX, supposing he lets those in the right positions do their jobs.

Credited with the thought leadership for openANX is Hugh Madden, who got his start in Australian cybersecurity. He is the founder of ANX International. Also in leadership roles are Dave Chapman and David Tee. Chapman has connections in the traditional banking industry and is the current Chief Operating Officer at ANX International. Tee has apparently worked in a much more private capacity for various big concerns over a few decades-long career. Not much came up trying to research him, so we’ll have to take his word for it.

In terms of developers, Cerulean Hu is said to have been working in the Bitcoin space since 2011 on projects such as Hyperledger. Frasier Wang is on board, who has worked in financial technology for most of the lifespan of Web 2.0. A number of other developers are already working on the project’s goals, and more are sure to be added as they continue through their funding round.

Investment Details

The OAX token is being sold to fund development of the openANX platform. Its trading value will, therefore, be related to the success of the openANX platform, as the token’s main function in practice will be to register and transfer memberships on the platform itself. Given that there will be a limited supply of 30,000,000 OAX, membership could be sublet later on through gateway services and the like. In essence, these tokens’ value will go up with their usage, and the more people want to create and offer some sort of service, or just use the registration for their own trading, the higher the value of the tokens will be.

If they don’t sell 30,000,000 tokens before the end of the crowdsale, which runs 30 days, they reserve the right to sell them later. The going rate for each token is around 0.002 Eth per token. Their overall goal is therefore just over 60,000 Eth, and so far they’ve raised, as noted in the beginning, over $16 million.

To participate in the ICO, you can simply visit the website in the Mist browser (or another compliant Ethereum browser) and click the “Contribute” button. If you try to do it with a regular browser, the “Contribute” button will do nothing. But if you go in Mist, you should see this:

The Verdict

Given the to-date success of the openANX ICO, as well as the mission it has, we can assume that these tokens will hold value in much the same way that SONM tokens will. While a niche business model at first, more and more entrepreneurs will see the opportunities presented by platforms like openANX, and will gravitate toward them. The successful nature of the leadership team means that OAX should be positioned to facilitate them as they come online, and to continue to provide value for the OAX token as time goes on. This ICO offers the opportunity to sell tickets to the show, if nothing else, and often enough the ticket scalper makes more than anyone on the inside.

To dispense with the flair, we’re going to say 6.5 out of 10 for openANX. Betting on the tokens at the outset is a risk you’re taking, and it could be quite some time before there is any real demand for the tokens (at least in their actual usage, which is where they will retain real value).

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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5 stars on average, based on 2 rated postsP. H. Madore has covered the cryptocurrency beat over the course of hundreds of articles for Hacked's sister site, CryptoCoinsNews, as well as some of her competitors. He is a major contributing developer to the Woodcoin project, and has made technical contributions on a number of other cryptocurrency projects. In spare time, he recently began a more personalized, weekly newsletter at http://ico.phm.link




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ICO Analysis: Svandis

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Svandis is developing a platform for crypto market participants, providing leading financial research, analytical and visualization tools for anyone actively involved in the cryptocurrency space: short- and long-term traders, analysts, hedge funds, institutional investors, proprietary trading firms, venture capital funds, token sales contributors, and exchanges.

In its essence Svandis is a blockchain-based data hub providing a research and visualization platform to crypto-market participants; prioritizing objectivity, relevance, and speed. All data is available in one place, crowdsourced by the DataMining App and the Research Community – a gamified validation system on the blockchain. Additional features and products will be offered by third-party partners on the Svandis Marketplace to allow for an increasingly customizable

For most advanced traders, the ability to visualize and cross-check varying types of data is a real challenge, simply because the professional tools to do so are not yet developed. As the number of ICOs and token sales increases, there is a real demand for professional services and tools to assist traders and investors in selecting tokens for trading, or finding token sales in which to participate

Svandis is offering an interesting solution to solve this.

The Svandis ecosystem is a collection of powerful tools, analytics, and indicators for professional traders in need of real-time, actionable data and analyses. The Svandis ecosystem aggregates data from a wide range of sources into one place, transforming raw data into reliable and valuable information, and covering professional crypto market participants with up-to-the-minute news and updates filtered by the Svandis research community and analysts through a web-based application

Basically, Svandis is developing a convenient infrastructure for providing users with information, tools, analytics, and indicators of high power and reliability, which will be run by the community.

As Svandis is a data hub. Not only it’s building with platform users in mind – but with the 3rd part as well. Svandis business model is about providing data as a service – real-time (API for Research Community data, newsfeed data, catalysts alert) or on-demand (on-demand database). The user experience is of paramount importance – but the growth of the company will be all about capitalizing on every angle that are in line with our vision – aka being a trustful and accurate data provider in a market filled with opinions, paid rating and other fake approaches.

I think the strongest point Svandis tries to bring lies in the data mining and verification process that is community driven. In order to do this, Svandis envisions the following infrastructure:

Thus basically raw data is provided by all users, which is then verified by Svandis internal team plus certified users.

Most data will be validated by the RC (Research Community) – internal team being pretty much the participants with the higher level (to become an analyst, you have to go through 20 levels – each level having its requirements, so basically allowing to filter participants up to the point we can trust them to act with more ”power” on the platform).

Traders, investors, investment funds and other professional players can pay to get access to Svandis products and SVN token serves as a medium of value and community engagement vehicle.

ICO reviews and listing website could use Svandis RC data, exchanges too. Our customizable on-demand news feed will be spread out a lot (marketing and branding tool).

So basically we can see that the verification process is community driven. That is actually a great use of blockchain and decentralization when a project can involve community itself through incentive to do actions.

In relation to data mining. Svandis will offer users a data-mining functionality by using the cross-platform Data Mining Application. The DataMining App is an open-source crawling application that users can install on their computers to participate in data crowdsourcing. Receiving tasks from the Svandis command server, the Data Mining App will grab website pages and social media content (all with user permission) to enable the analysis of a vast quantity of historical and real-time data.

One can visualize Svandis Data Mining process as:

 

Token

The token sale information is outlined below:

  • HARD CAP – $12,000,000
  • TOTAL TOKEN SUPPLY – 400,000,000
  • TOKEN FOR PUBLIC CONTRIBUTORS – 60%
  • MAXIMUM TOKEN SUPPLY TO THE PUBLIC – 240,000,000
  • TOKEN PRICE – $0.05

Token Distribution:

  • 60% Token Sale
  • 20% Team
  • 10% Advisors and Partners
  • 5% Marketing ambassador program
  • 5% Acquisition Funds

Use of Proceeds:

  • 40% Development and Security
  • 30% Analytics Department
  • 20% Marketing and Business Development
  • 5% Operations
  • 5% Legal

From the supply side, tokens will be awarded for data mining and verification to platform Ecosystem uses. From the demand side, every customer who would like to have an access to the products would need either to store and spend Svandis token.

Team

The team has 9 members and 7 listed advisors.

Hermann Finnbjörnsson – CEO and Founder. One of the co-founders of isx.is – the first and only cryptocurrency exchange in Iceland, a KYC-run exchange that connects to the user’s bank account, with all trades conducted in Icelandic króna pairs

Yan Crevier – Strategic Development and Co-founder – Advisor to Latium, Sharebee, and founder of Québec Blockchain non-profit organization.

Iakov Mishchenko – Chief Technology Officer – software engineer with over 10 years’ experience, and founder of the company KAMI Labs, a leading provider of cross-platform product development for both web and mobile.

Advisors include:

  • Kate Kurbanova – Head of Analytics, Cindicator
  • Anastasia Andrianova – Founder/CEO, Akropolis
  • Bokky Poobah – smart contract advisor auditor – Bokky is a respected smart contract security auditor, having developed and audited smart contracts for over 20 companies, among them Status, Cindicator, Stox, and others.
  • Jason Lee – partner at JSON Capital – a cryptocurrency based hedge fund.
  • Nodari Kolmakhidze – Chief Investment Officer, Cindicator
  • Cem F. Dagdelen – Advisor, DAO and Token Incentives – founding specialist at Horatii Partner. Svandis Research Community will leverage many beneficial DAO components as a means to increase trust in data and information, autonomy of operation and governance, and economies of scale.

Partnerhisps

Cindicator – Hybrid Intelligence for Effective Asset Management project. Has 100k analysts on their platform

Json Capital – crypto hedge fund

Credits – blockchain for financial transactions.

Horatii Partners – group of international consultants focused on blockchain advisory and use-case planning.

Verdict

Svandis in trying to create a much needed product. Although there are several resources for traders and cryptoanalysts, there is no comprehensive, full and easy to use the one-all tool.

Risks

  • A lot of tokens will be released after the token sale without any corresponding demand for the product itself. -1
  • Token economics is there, but without business processes costs and product prices it is hard to determine token appreciation potential. -1
  • Big competition from centralized platforms. However, the biggest issue by far with any centralized approach to supposedly verify and offer impartial information review is the ability to purchase a sponsored listing to bypass many necessary vetting processes and procedure. -1
  • Hard cap is way too big as per current market. -1

Growth Opportunity

  • Svandis is focusing on bringing transparency to the crypto market; protecting cryptocurrency users from deceit in the market. Quite a noble and necessary goal considering how much fraud and not transparency exists in the space. +2
  • The project tries to bring a value of decentralization in the space again. +1
  • Business model is clear – sources of income:
    1) Subscription to analytics products (including both “pay-to-go” and “hold-to-go” models) – B2B & B2C;
    2) Sponsored advertisements from businesses/entities who want to present themselves to our audience (all ads will be marked as an advertisement; we will never sell a paid rating or a similar schematic) – B2B;
    3) 3rd Party Marketplace +2
  • Partnership with Cindicator. Cindicator will become the first client of Svandis, integrating the Svandis data and features into their platforms and solutions for investors and market forecasters. Such product integration will help to catch Cindicator’s 110,000+ analysts audience, as well as more than 15,000 clients – and this will act as a springboard for our product and overall visibility and traffic. +2
  • The team is rather experienced in software development and business. +1
  • Roadmap looks realistic and adoption will be soon. +1

Disposition

Svandis is building an interesting community driven product. The team has experience and the product is not that hard to actually execute. However, there is a big competition in the space from traditional platforms in the long-term. From short-term, project has a big hard caps for such kind of project, small hype and tokens without any lock-up, which could result in a bad short-term performance. 5 out of 10

Investment Details

  • Type: Utility
  • Symbol: SVN
  • Platform: ETH
  • Crowdsale: TBA
  • Minimum Investment: TBA
  • Price: 0.05
  • Hard Cap: $12 million USD
  • Payments Accepted: ETH
  • Restrictions Barred from Participating: U.S.

General details :

https://svandis.io/

https://svandis.io/whitepaper.pdf

Featured image courtesy of Shutterstock.

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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4.9 stars on average, based on 12 rated postsVladislav Semjonov has a legal and financial background. He has been involved in crypto space since early 2017 in both ICO advising positions in several ICO consultancy firms, and as an ICO analyst for VC. He began contributing for Hacked.com in April 2017.




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ICO Analysis: NODVIX

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The existence of censorship on content is a brute fact of the modern world. Although this is arguably justifiable on moral grounds in some cases, often it is used for economic and/or political reasons by governments and corporations and the ordinary people usually have none to very little power on this decision. Several countries such as China, Iran, Saudi Arabia, and Singapore are known for extensive restrictions implemented on Internet usage.

This contradicts with freedom of speech and expression and the NODVIX team provides a broadcasting platform, similar to YouTube but without KYC procedures and governmental interventions, enabling people to reclaim their right to free speech. Instead of appealing to any governmental criterion of content restrictions or bans, NODVIX is self-regulating as people acting as master-nodes restrict or ban content. Still, as what counts as illegal content differs from one jurisdiction to another, it is not clear how any confusion over such definitions would be dissolved.

The platform is designed to be live 24 hours a day and this is incentivized by a reward mechanism. Any profit made by several streams of revenue such as advertisement will be distributed among actors on the platform.

  1. Original content creators or uploaders get 83%.
  2. Supported torrent nodes get 8%. Staking NDVX tokens are a requirement to become a supported torrent node.
  3. Unsupported torrent nodes get 2%. They are not asked to stake NDVX tokens, but they get a lesser cut of one-fourth.
  4. The platform gets the rest, using 5% for marketing and 2% for platform development.

The platform works in the following way: Firstly, a visual media, whether it is a music video, news story or a film, or anything with a frame rate is uploaded to the platform by its creator or uploader. Then advertisers provide appropriate banners which are then checked by torrent nodes. A hash file which contains also wallet addresses where profits will be sent is created and stored by torrent nodes. Ads take their place in content and the content is broadcast to the platform, placed into specialized categories. Then it is available for users to watch whenever they’d like. It should be noted that as torrent nodes play a quite important role, they can choose not to broadcast some content.

Token

The platform’s internal currency, NDVX, is used by an advertiser to pay for advert airtime, by original content creators and uploaders to receive in return for their efforts and by supported torrent nodes to stake. As people who stake their NDVX tokens get a higher percentage of profits than who do not, we can say that there is sufficient holding pressure for the token.

The ICO investor should note that the base price is 8,000 NVX for 1 ETH though this is only for the last twenty days of the ICO. The sale is structured that early birds pay less ETH per token as an investor will get 15,040 NDVX for 1 ETH, almost 90% more tokens for the same cost. It should worry him or her that during the pre-ICO, contributors get 24,000 NDVX per ETH, making the pre-ICO price 200% over the ICO base price. Also, the more ETH one invests in, the more NDVX tokens he or she gets as a bonus. Thus, we can safely say that anyone considering to participate in the token sale should either hurry up or wait until the token hits exchanges.

The total supply of NDVX tokens are yet to be determined, but they will be distributed according to the following.

  1. 75% pre-ICO + ICO
  2. 12% team
  3. 9% reserved
  4. 4% bounty

It is another source of worry that team tokens are locked for 6 months, a shorter period of time than most ICOs. No information on how the team is planning to use the token sale proceeds is made public yet.

Team

Valeriya Okuneva: Okuneva is a content specialist at BAKERS, a marketing and advertising company based in Moscow.

Ryan Raymond: Raymond is a community advisor at PayFair.

Verdict

Below is a breakdown of the risks and growth potential of NODVIX.

Risks

  • Team members’ LinkedIn pages do not show their previous working experience. (-2)
  • Token metrics do not favor the later ICO investor much. (-2)

Growth Potential

  • A demo for Windows, MAC, and Linux is already available, a rare sight for many ICOs. It can be found at the top of NODVIX’s website. (+4)
  • As supported torrent nodes (master nodes) who get 8% of the profit are required to stake NDVX tokens, there is sufficiently strong holding pressure. (+2.5)

Disposition

Governmental intervention over the content on the Internet gets tighter and tighter every single day. People living in places like China, Iran, Saudi Arabia, and Singapore experience this phenomenon in their day to day lives. In response, the NODVIX team provides a broadcasting platform similar to YouTube where original content creators and uploaders provide visual media and get paid in return. As the platform will be live 24 hours a day, people who will supply and verify the content data are incentivized to do so through a stake-and-reward mechanism. Any supported torrent node will get 8% of the profit, which is a sufficient reason to hold NDVX tokens.

It is a bit hard to evaluate the project’s value in terms of return on investment as team members’ LinkedIn pages contain very little information, yet a working demo already exists and can be found at the top of the main page. It is quite praiseworthy that Windows, Mac, and Linux versions are available. Token metrics do not favor the late ICO investor as the early bird catches not only the worm but also great bonuses. Anyone planning to participate in the sale should hurry or perhaps wait until the token hits the market. NODVIX receives a 2.5/10.

Investment Details

  • Type: ERC20 – Utility
  • Symbol: NDVX
  • Platform: Ethereum
  • Crowdsale: November 22nd
  • Minimum Investment: 0.01 ETH
  • Price: 0.000125 ETH
  • Hard Cap: 21,000 ETH
  • Payments Accepted: BTC, ETH
  • Restricted from Participating: United States, Singapore, Korea, China.

For More Information

Featured image courtesy of Shutterstock.

Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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ICO Analysis: FidelityHouse

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Many social media companies store and sell their users’ public and private data for financials gains and we all have been a victim of such acts at some point. However, it’s not just our personal data that has monetary value but any content that we produce, too. Think of a blog you have posted on your Facebook page or a blogging platform. The piece contains information and thus has value to anyone seeking such information, yet, unless you’re a professional content creator, you probably haven’t made even a single cent out of it. Some would argue that this is hardly fair.

FidelityHouse is a social content network which enables content creators to publish and get paid in return and readers to be selectively updated on their own interests. But that is not the most innovative feature of the network. Thanks to FidelityHouse Chain, any content creators can prove that he or she is the original creator of the content with reasonable fees, thus proposing a solution for one of the most important problems in the intellectual property industry.

Contrary to many blockchain projects which have only started development recently, without any working product at all, FidelityHouse is a project born in 2011 with a team continuously working on it since then. It has 63 million page views, 400 million impressions, 20 million unique visitors and 10 million videos viewed per month only in Italy. An extremely successful product which is live for seven years now hits the cryptocurrency scene to gain ground with additional features thanks to blockchain technology.

This use of blockchain allows the team to develop a fairer and more transparent content lifecycle management system, making it possible for content creators to prove the ownership of the content. FidelityHouse Chain has three components, all contributing to this very purpose. The proof of authorship tracks the existence of authenticity of any product, the proof of license proves the veracity of licenses granted by content creators to other parties and the proof of revenue documents any value generated from content.

The proof of authorship is arguably the most important component of the chain. When content is submitted, its hash value, a data which uniquely identifies it, and timestamp, containing the time of submission, is recorded onto the blockchain. As any change in the content, no matter how small it is, affects both values, the earliest content is proved to be the original one, thus proving the author of this content to be its original author. Still, as it is always possible to make “small” changes while keeping the rest intact. To protect authors and their products, a plagiarism detection mechanism is in place, which is available for a reasonable fee.

Yet not every submitted content gets published on the FidelityHouse platform. Step by step, any submission follows this model.

  1. Firstly, an author submits his or her content to the platform.
  2. Two expert moderators evaluate it and decide if it is to be published or to be revised.
  3. The content’s originality is verified by the platform’s plagiarism detection mechanism and its ownership is handed to the author.
  4. The platform gets paid for advertisements.
  5. Now the content is ready, it is open to platform users and external visitors.
  6. The revenue obtained is distributed among the content creator and moderators.
  7. These FIH tokens can be used in return for platform services or sent to exchanges.

Token

FIH tokens are used to gain access to the platform services and to reward moderators. These platform services include but aren’t restricted to timestamping and plagiarism monitoring. The content creator can purchase any single service or subscribe to a package fitting his or her needs. Any action taking place in the platform is paid or received by FIH tokens, so the content creator should have FIH tokens to benefit from platform services.

In the first stage of the sale taking place between September 1st and October 30th, a bonus equal to or over 32% is offered to private sale investors. In the following stage, the pre-sale contributors will have a chance to gain 27% bonus between October 31st and January 7th. As there is plenty of time until the pre-sale ends, the investor has no reason to hurry. Any unsold token will be burned.

The initial total supply of FIH is 1,000,000,000 tokens with the following token distribution:

  1. 50% private, pre-sale and ICO
  2. 15% founders
  3. 6.4% referral sales
  4. 6% advisors
  5. 9% team
  6. 13.6% reserve funds

All tokens except ICO tokens and reserve funds are locked for 9 to 12 months, which means there will be a very limited supply of FIH tokens in the short term.

How the team planning to use the token sale proceeds is not made public as of the time of writing.

Team

Alessandro Bellato: Bellato has worked for NEST, an information technology and services company, for over twelve years.

Filippo Marcassoli: Marcassoli was a marketing specialist at Roche Diagnostics, a healthcare company based in Basel.

Luca Del Torchio: Before joining Safilo, an eyewear company, Del Torchio has worked as a consultant at Deloitte and PricewaterhouseCoopers.

Vittorio Ferrari: Ferrari, a former marketing director at Bonduelle, has worked for Olivetti and Kodak.

Advisors

Alvise Saccomani: Saccomani is the head of trading at BANOR, an Italian investment firm.

Sebastiano Cappa: Cappa is a member of the board of directors at IAB Europe. Previously he was the head of the Italian branch at SmartFocus, a computer software company based in London.

Verdict

Below is a breakdown of the risks and growth potential of FidelityHouse.

Risks

  • Bonuses provided to private sale and pre-sale contributors are a bit high. (-1.5)
  • The token appeals to a very niche audience, namely FidelityHouse platform users. (-1.5)

Growth Potential

  • The project is live since 2011 and has gained serious community interest: 63 million page views, 400 million impressions, 200 million unique visitors and 10 million videos viewed per month in Italy. (+3.5)
  • The platform is able to support any content through its lifecycle while enabling the content creator to monetize his or her efforts. Hashing and timestamping is sufficient to prove any content’s original ownership. (+2.5)
  • There is not much competition for similar projects within the blockchain sphere. (+1)

Disposition

In many content sharing platforms, their respective creators do not get paid and it is the platform owners who actually make money. FidelityHouse enables these content creators to monetize their efforts and to prove that they are the original creators of the content. Although this is a quite important problem in the digital intellectual properties industry and the use of blockchain almost perfectly fits the goal, surprisingly there is not much competition. The project has been around since 2011 and already has seen great interest, thus an audience already exists. Still, bonuses provided to private sale and pre-sale investors are a bit high, so the ICO investor should be wary. Also, the token’s usage is restricted to the platform and thus a very niche audience, which means that if the project does not attract content creators, low demand for the token can be expected. FidelityHouse receives a 4/10.

Investment Details

  • Type: ERC20 – Utility
  • Symbol: FIH
  • Platform: Ethereum
  • Crowdsale: January 8th
  • Minimum Investment: Unspecified
  • Price: 0.0002 ETH
  • Hard Cap: 100,000 ETH
  • Payments Accepted: Ethereum
  • Restricted from Participating: the United States and China

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Important: Never invest (trade with) money you can't afford to comfortably lose. Always do your own research and due diligence before placing a trade. Read our Terms & Conditions here. Trade recommendations and analysis are written by our analysts which might have different opinions. Read my 6 Golden Steps to Financial Freedom here. Best regards, Jonas Borchgrevink.

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